Australian Rules Football

Australian rules football league the AFL has returned to the screens of ESPN in the United States, with the sports broadcaster agreeing a deal to cover the remainder of its 2020 season

Australian rules football league the AFL has marked its return to action today (Thursday) by revising and extending its rights contract with commercial broadcaster Seven, and is said to have amended its…

Social media giant Facebook has sealed global content partnership agreements in Australia with rugby, Aussie Rules and cricket rights-holders, it said on Wednesday

The AFL Women’s Australian rules football competition has secured a rights fee for the first time in its history through a new four-year deal with commercial broadcaster Seven and pay-television operator F…

Australian telco Telstra has further expanded its partnership with the Australian Football League, the top division of Aussie rules football, by agreeing what it claims is a “landmark deal” with the players’ union.

The AFL Aussie rules league has secured three separate free-to-air rights deals in China.

Peter Campbell is to leave his position as general manager of media and broadcasting at Aussie rules football league the AFL to become chief commercial officer at pay-television broadcaster Fox Sports.

The AFL Aussie rules football league has today (Friday) announced that three Chinese free-to-air broadcasters will show live coverage of its upcoming game in the country.

Social media platform Snapchat has signed an extended partnership with Aussie rules football league the AFL.

Aussie rules football league the AFL has teamed up with domestic rights-holder, pay-television broadcaster Fox Sports, to launch a “groundbreaking” streaming service targeting international fans and Australians living or travelling overseas.

Australian pay-television operator Foxtel and commercial broadcaster Seven have acquired rights for the newly-formed AFL Women’s Aussie rules football competition.

Australian pay-television operator Foxtel has elected not to sublicense any of its AFL Aussie rules football league games for the 2017 season to a free-to-air broadcaster, according to the league’s official website.

Australian commercial broadcaster Seven has renewed a rights deal with the South Australian National Football League Aussie rules competition.

Gillon McLachlan, chief executive of the AFL, has said that free-to-air coverage of the Aussie rules football competition is likely to drop in 2017 after revealing that Australian commercial broadcaster Channel 10 is unlikely to acquire a rights package.

Australian commercial broadcasters Seven and Nine plan to significantly increase their advertising rates for the AFL Aussie rules football league and NRL rugby league competition in a bid to cover the cost of rights, according to The Australian newspaper.

Australian media and content creation company Seven West Media, which controls commercial broadcaster Seven, has acquired a 33 per cent stake in daily fantasy start-up Draftstars.