Basketball

Basketball

Aside from the huge financials on offer, SportBusiness Media delves into what this landmark rights deal means for stakeholders across the US sports industry.
Basketball
Media

The National Basketball Association's record domestic media rights sales process is one step away from completion, after its board of governors approved the agreements with incumbent Disney and newcomers NBC and Amazon Prime Video.
Basketball
Media

Euroleague Basketball has renewed its Italian rights deals with subscription broadcasters DAZN and Sky Italia but only for the 2024-25 season, having previously signed long-term deals in the country.
Basketball
Media

French basketball’s top-tier LNB Élite has ended months of uncertainty amid the financial troubles of streaming platform Skweek by signing a long-term domestic broadcast rights deal with DAZN.
Basketball
Media

A landmark draft looks set to pay financial dividends for the NBA as it closes in on a new media rights deal in France, which is fast becoming one of its most important international markets.
Basketball

Nearly 70 per cent of the NBA's social media engagement across central, team and player accounts comes from outside the United States, with its roster of international stars making the league a truly global attraction.
Basketball
Fan Engagement

Nearly 70 per cent of the NBA's social media engagement across central, team and player accounts comes from outside the United States, with its roster of international stars making the league a truly global…
Baseball
Media

A deal will also reportedly involve FanDuel-related programming for Diamond channels, the resale of Diamond’s streaming service to fans and an equity stake in the company.
Basketball
Media

Caitlin Clark's WNBA debut on ESPN2 and Disney-owned streaming platforms drew an average of 2.1 million viewers, generating the highest viewership of a league game since 2001 and best ever for ESPN.
Basketball
Governance

The Women's National Basketball Association (WNBA) is to expand into Canada for the first time in 2026, when Toronto joins as the 14th team
Basketball
Finance & Law

Speaking on the back of Warner Bros. Discovery's latest financial results, CEO David Zaslav claims to be "hopeful" that it will retain NBA domestic rights in a deal "that makes sense for both sides" with the broadcaster holding a matching right clause.
Basketball
Media

NBC is looking to get back into National Basketball Association media rights with a $2.5bn (€2.3bn)-per-year offer that would oust Warner Bros. Discovery's TNT Sports.
Basketball

Ongoing payment delays at Skweek threaten to erode rights-holders’ confidence despite its insistence that it merely requires more time, yet there are signs of it working through its issues with Euroleague Basketball, certainly until the end of the season at least.
Basketball
Host Broadcast & Production

Skweek’s sublicensing deal for France’s LNB Pro A has collapsed amid a dispute with the production arm of L’Équipe, increasing the scrutiny over the future of the basketball streaming platform’s short-te…
Basketball
Governance

The Women's National Basketball Association plans to negotiate its future media rights deals in partnership with the NBA, the league confirmed at the WNBA Draft
Basketball
Media

CBS Sports has signed a new rights deal with the Women's National Basketball Association, which SportBusiness understands runs for two years, as it prepares for record network coverage of the league in 2024.
Basketball
Media

The NCAA women's basketball championship game drew a record-shattering 18.7 million viewers, peaking at 24 million as South Carolina won a second title in three years.
Basketball
Media

The Women's National Basketball Association has extended its domestic broadcast deal with Amazon Prime Video for two years, with the platform airing 21 WNBA games each season, including the WNBA Commissioner's…