Basketball
NBL agrees landmark domestic rights deals with ESPN, Foxtel
Australia’s National Basketball League has hailed its new domestic media-rights deal with pay-television broadcaster ESPN as its most valuable ever and “a watershed moment”.
NBA Finals ratings show historical weakness
Bucks-Suns matchup finishes with fourth lowest viewership in last 35 years
DAZN retains NBA rights in DACH region
Subscription streaming broadcaster DAZN has extended and expanded its broadcast rights agreement for North American basketball’s NBA in Austria, Germany and Switzerland.
Canal Plus Poland renews NBA deal till 2023
Polish pay-television broadcaster Canal Plus Polska has extended its agreement with National Basketball Association for two seasons, covering 2021-22 and 2022-23
NBA Finals Game 1 ratings up from 2020 but remain historically low
Domestic television ratings for Game 1 of the National Basketball Association Finals between the Phoenix Suns and Milwaukee Bucks averaged 8
NBA China and Tencent Music collaborate on audio content
Tencent Music Entertainment Group (TME) has agreed a sponsorship deal with the NBA in China which will see the two organisations collaborate on the creation of audio and music content
TNT Sports to stream NBA games in Brazil
Subscription television channel TNT Sports has agreed a rights deal in Brazil with North American basketball league the NBA and beer brand Budweiser
Sports Flick makes basketball move with CBA deal
Australian streaming platform Sports Flick has secured media rights to the Chinese Basketball Association league for the 2021-22 season
Euroleague nets solid increase in new Sky Italia deal
Euroleague Basketball has overcome tricky market conditions to secure a solid increase in the value of its media rights in Italy, moving away from Discovery to secure an exclusive deal with Sky Italia.
Trail Blazers secure four-year local broadcast deal with Root Sports
The National Basketball Association's Portland Trail Blazers have announced a four-year local broadcast deal with Root Sports, ending a 14-year partnership with NBC Sports Northwest.
NBA sees domestic ratings boost in playoffs’ first round
In another sign of normalcy returning to the American sports industry, the National Basketball Association said its domestic television ratings for the first round of the 2021 playoffs were up both from…
Media rights account for 41 per cent of Fiba’s CHF65m revenues in Covid-hit year
Revenues at the International Basketball Federation (Fiba) dropped to CHF65m (€59.4m/$72.3
Triller joins CBS Sports as Big3 domestic rights partner
Upstart social media company Triller has continued its expansion by joining CBS Sports as a domestic broadcast partner of Ice Cube's Big3 basketball league
Sky Italia nets EuroLeague rights until 2024
Pay-television broadcaster Sky Italia has acquired the rights to basketball’s EuroLeague and EuroCup from 2021-22 to 2023-24.
NBA back on air in India thanks to short-term Star deal
Indian pay-television broadcaster Star Sports has acquired rights to the 2020-21 NBA Playoffs in a deal that signals Indian broadcasters’ reluctance to enter long-term agreements for non-cricket sports properties.
Ziggo ‘loses rights’ to NBA
Dutch pay-television broadcaster Ziggo Sport has reportedly lost its National Basketball Association broadcast rights from next season
NBA ends broadcaster search in Indian subcontinent as Star Sports secures rights
Indian pay-television broadcaster Star Sports has picked up NBA broadcast rights across the Indian subcontinent
NBA-Viasat deal allows passengers to watch League Pass on personal devices
The National Basketball Association has reached an agreement with Viasat, the US-based communications company, to make the NBA League Pass premium subscription service available to airline passengers