Equestrian

Equestrian
Finance & Law

Broadcast revenues at the International Equestrian Federation (FEI) are budgeted to drop by 8 per cent in 2025 in a continued shift to digital content and time-buys to maximise sponsorship income.
Equestrian
Host Broadcast & Production

The appointment of Sunset+Vine to a three-year rights distribution contract builds on its consultancy work with the FEI, a federation whose media rights strategy focuses on providing exposure for sponsors.
Equestrian
Media

The International Equestrian Federation (FEI) has won back crucial broadcast exposure in a 75-territory deal with Warner Bros. Discovery (WBD) spanning Europe and parts of Asia
Equestrian
Media

The Sportfive agency has been awarded a three-year contract to distribute international rights to Global Champions, the rights-holder to equestrian sport’s Longines Global Champions Tour (LGCT) and Global C…
Equestrian
Finance & Law

The International Equestrian Federation (FEI) is to undertake a full examination of its income and expenditure in the first quarter of 2024 after conceding the economic situation in Europe remains fragile.
Equestrian

The move by FEI to take its media rights in-house at a time of cost-cutting from broadcasters has led the federation to look to ways to maximise media value for sponsors, its chief commercial revenue source.
Equestrian
Fan Engagement

Global Champions, the rights-holder to equestrian sport’s Longines Global Champions Tour (LGCT) and Global Champions League (GCL), has turned to the WePlay digital marketing agency in a bid to significantly b…
Equestrian
Media

Chinese streaming platform Migu and the International Equestrian Federation (FEI) have launched a dedicated equestrian channel after the platform secured exclusive rights to the FEI World Championships…
Equestrian
Media

Italy’s Ministry of Agricultural, Food and Forestry Policies (MiPAAF) has appointed Epiqa, a company controlled by betting and gaming operator Snaitech, to launch a new television channel focused on h…
Equestrian
Fan Engagement

The International Equestrian Federation (FEI) has renewed its social media and editorial agreement with the Redtorch agency for a further three years
Equestrian

ClipMyHorse.TV will become the first German television channel focused solely on equestrian sports when it goes live on April 2
Equestrian

The International Equestrian Federation (FEI) has budgeted for a total of CHF26.4m (€24.3m/$28.9m) in commercial revenues in 2021, a 13.6-per-cent drop on the figure generated in 2019.
Equestrian

International equestrian sports network Horse & Country has appointed the WePlay sports marketing agency to drive subscriptions to its H&C+ over-the-top streaming platform
Equestrian

FEI
Equestrian

The FEI, the international federation for equestrian sport, has removed the paywall from its FEI.tv streaming platform and is also providing free archive footage to broadcasters
Equestrian

Claude Ruibal, the experienced digital sports media executive, has joined the board of Horse & Country TV (H&C), the international equestrian sports network
Equestrian

International equestrian sports network Horse & Country TV (H&C) has acquired US equestrian streaming provider EQ Sports Net (EQSN), a deal it says will offer fans of the sport an experience unmatched…
Equestrian

Equestrian series Event Rider Masters has appointed sports production and media company Sunset+Vine as its global television distribution partner