Esports
Elisa steps up esports commitment with ESL Gaming rights deal
Finnish telco Elisa has agreed a deal with esports organiser and media company ESL Gaming for exclusive Finnish language media rights to the ESL Pro Tour for Counter-Strike: Global Offensive (CS:GO)
Star India makes esports commitment with Nodwin Gaming deal
Indian esports organisation Nodwin Gaming has agreed a rights deal with pay-television broadcaster Star India for the Battlegrounds Mobile India Masters Series
DAZN moves for Blast Premier rights in over 100 territories
Esports entertainment company Blast has expanded its global broadcast reach after agreeing a rights deal with multi-platform subscription broadcaster DAZN
Global Esports Federation appoints IMG to strategic and commercial role
The Global Esports Federation has appointed the IMG sports and entertainment agency as a commercial consultant ahead of the Commonwealth Esports Championships in Birmingham later this year
Riot Games appoints ONE Esports to produce LoL: Wild Rift Champions content
Video game developer Riot Games has appointed ONE Esports, an arm of mixed martial arts promotion ONE Championship, to produce content for its League of Legends: Wild Rift Champions SEA esports tournament
EA Sports appoints ONE Esports to organise 2022 EACC events in Southeast Asia
EA Sports has appointed ONE Esports, the esports division of Asian mixed martial arts promotion ONE Championship, to organise its 2022 EA Sports Champions Cup (EACC) events that begin next month
Rooter acquires exclusive media rights to Skyesports tournaments
Indian streaming platform Rooter has acquired exclusive media rights to esports and gaming tournaments promoted by Skyesports in a one-year deal with the South Asian esports promoter
Blast producing ePremier League
Esports entertainment company Blast has signed a deal to produce and deliver the 2021-22 edition of the ePremier League competition
Record broadcast reach for Blast Premier after string of new deals
Esports entertainment company Blast has announced that its flagship tournament, Blast Premier, will have its widest distribution to date for its 2022 season
IMG retains PGL media rights role, named exclusive sponsorship agency
Esports tournament organiser PGL has extended and expanded its agreement with the IMG agency
Tencent strikes esports tie-up with Olympic Council of Asia
Chinese technology and entertainment conglomerate Tencent has signed a strategic partnerships with the Olympic Council of Asia and the Asian Electronic Sports Federation
IOC appoints former ASO digital chief Pereira as head of virtual sport
The International Olympic Committee has concluded its search for a head of its gaming initiatives, appointing former ASO executive Vincent Pereira as its first head of virtual sport
Maincast extends ESL Gaming rights in Russia, CIS to 2027
Esports broadcast and content production company Maincast has extended its media rights agreement with esports company ESL Gaming in Russia and the Commonwealth of Independent States for another four years
Huya acquires exclusive rights for LoL Demacia Cup
Chinese streaming platform Huya has acquired exclusive media rights in China for the 2021 edition of the upcoming League of Legends 2021 Demacia Cup esports competition
Huya adds ESL Gaming events to esports offering
Chinese digital platform Huya has acquired exclusive rights in the country to events sanctioned by esports organisation ESL Gaming
Riot Games to open trio of remote production centres
US-based video games developer, publisher and esports tournament organiser Riot Games has launched a new production venture that will see three remote broadcast centres developed across the world, beginning…
IMG to distribute global media rights to PGL esports tournament
Esports tournament organiser PGL has appointed the IMG agency to distribute its media rights globally for its PGL Stockholm Major 2021, which will be held in Sweden for the first time since 2014
Blast Premier secures Hebrew-language deal with Israel’s Gaming Channel
Esports tournament organiser Blast Premier has agreed an exclusive Hebrew-language deal with the Gaming Channel, Israel’s first 24/7 linear esports and gaming channel.