Esports
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Twitch goes big for Overwatch as esports market begins to mature
Three major deals last month have shown the esports market is maturing quickly, with rights-holders focusing on exclusivity and rights fees over universal reach and exposure for sponsors.
Exclusivity the battleground as Twitch and YouTube fight it out
Twitch’s deal with game developer Activision Blizzard last month is the latest indication the live-streaming platform and its rivals are now seeking esports rights on an exclusive basis.