Thai FA aims to attract international bidders to drive rights value in new tender

The Football Association of Thailand and its media-rights sales adviser, the Octagon agency, expect a competitive market to deliver a revenue increase of over a third in their forthcoming tender for domestic and international rights to club and home-fixture national team events for the 2021-28 cycle.

This content is available to SportBusiness Media subscribers only

Talk to our team of experts about a subscription today

Already have an account? Sign in here