EuroVolley

The recent sale of betting streaming and data rights by the European Volleyball Confederation (CEV) has become a subject of contention among stakeholders seeking to understand the rationale for selling the rights for a 10-year term and not running a competitive tender process.

The European Volleyball Confederation (CEV) secured an uplift for its club-competition betting streaming and data rights in its deal with the IMG Arena agency, but the valuation was still well below the rights-holder’s expectations for the property.