Italian Serie A

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IMG has found new homes for the 2020-21 Serie A rights in Brazil after DAZN cancelled its deal. But the replacement deals will bring in significantly lower revenue, SportBusiness Media understands.

The Infront agency has called into question the value for sports bodies of entering partnerships with private equity companies, arguing that such deals result in a “loss of control”.

The ruling this month from Italy’s highest administrative court, which brought an end to the legal battle over Sky Italia’s ability to acquire exclusive internet rights, was ostensibly good news for OTT operators. It prevents Italy’s dominant ‘legacy’ pay-television operator from buying these rights, at least until 2022.

Sky Italia’s victory this month in its challenge to the restrictions placed on its rights acquisitions by the country’s antitrust authority was comprehensive but not definitive.

In the latest interactive monthly data report, SportBusiness Media analyses the role of agencies in the media-rights market globally.

Italian football’s Lega Serie A today (Monday) issued the invitation to tender document for the league’s international broadcast rights from 2021-22 to 2023-24.

Clubs from Italy’s Lega Serie A have accepted the offer from private equity companies including CVC Capital Partners for a 10-per-cent stake in a new entity that will manage its media-rights business.

The Brazilian arm of US pay-television broadcaster Turner has acquired the final package of Italian Serie A rights in Brazil, SportBusiness Media understands

Italy’s Lega Serie A has decided to enter into exclusive negotiations with a consortium involving private equity firm CVC Capital Partners over the sale of a stake in a new entity to manage its media-rights b…

Features

Italy’s Lega Serie A will launch a tender in April for its domestic media rights for the three seasons from 2021-22 to 2023-24, SportBusiness Media understands. The delay opens space for the resolution of several outstanding issues that have, so far, complicated the process.

In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape in the Middle East and Africa.

The IMG agency has sealed a deal for rights to Spain’s LaLiga, Italy’s Serie A and the US’ Major League Soccer in Sweden with media group Bonnier. The deal signals the end of its OTT experiment in the country as it had previously been broadcasting the properties on its Strive streaming platform.

The Mediapro agency’s offer for the domestic media rights to Serie A for the next two cycles, covering the six seasons from 2021-22 to 2026-27, is a plan B for the league in case it is unable to sell its rights in a competitive tender. The offer is the same as that made by the Spanish production house for the current cycle – an offer accepted by the clubs last year but later rejected.  

The Italian competition authority’s investigation into the sale of rights for Serie A is ostensibly a disaster for MP & Silva and B4 and a let-off for IMG. But MP & Silva and B4 are no longer active and IMG could yet face a major problem. The agency could be hit with a substantial damages claim by the league for lost earnings.

The IMG agency has initiated a damages claim against the Italian football league, Lega Serie A, for €50m ($57m).

ESPN has paid a premium to secure Serie A and Ligue 1 rights in Latin America and the Caribbean, boosting its European football portfolio after missing out on the English Premier League

The expected collapse of Eleven Sports’ UK business has pushed IMG back to square one in its bid to stir up competition in the country and ruined the best-laid plans of multiple mixed martial arts promotions.

DAZN will pay $30m per year for the Copa Sudamericana in Brazil Streaming service to pay about $10m per season for Serie A; $5m per season for Ligue 1

Eleven Sports’ decision to break one of the golden rules of UK sports broadcasting – the ‘3pm blackout’ – has created a legal quandary that could result in it being scrapped altogether. Eleve

Interview with Andrea Radrizzani, owner of Eleven Sports, on the reasons behind the broadcaster's decision to break the UK's '3pm' blackout rule

• IMG has secured big increases in most major markets for Serie A but is still likely to lose money • Agency was given discount for favouring visibility over price in US in ESPN / beIN face-off • O

Chinese state broadcaster CCTV is in discussions to renew rights to three of its most important football properties: the Uefa Champions League, Germany’s Bundesliga and Italy’s Serie A.
USA

ESPN's deal with IMG for rights to Serie A and the FA Cup has shown how US sports broadcasters are desperate not to be left without premium European football on their platforms.