Scandinavia
RiksTV, Viaplay strike 11th hour carriage deal
Viaplay Group's new tougher stance on business-to-business negotiations has paid off, after a carriage deal with RiksTV, the Norwegian pay-television operator, was extended after an intense round of talks
Viaplay sells slate of Women’s EHF Euro rights to TV2 Norway
Viaplay is to share coverage in Norway of the upcoming European Women's Handball Championship with TV2, part of the media group's wider strategy of sublicensing rights where possible to recoup fees
VG moves late for Alpine World Cup opener rights
A Norwegian blackout of the FIS Alpine Skiing World Cup season-opener in Sölden, Austria has been averted after the VG TV platform of newspaper VG bought the rights.
Danish Superliga hires Spring Media after exiting European Leagues pool
Spring Media, the Scandinavian agency on the verge of being bought by Two Circles, has strengthened its portfolio with an international rights distribution deal for the Danish Superliga.
TV4’s Allsvenskan swoop marks latest WBD Nordics exit
TV4 Media, the Telia-owned broadcasting company, is to become the exclusive rights-holder of Sweden's top two football divisions from 2026, ousting Warner Bros. Discovery in the process.
Sweden ends opposition to FIS rights centralisation
The International Ski and Snowboard Federation (FIS) has won over one of its strongest critics in its battle to centralise media rights, striking an agreement with Svenska Skidförbundet (SFF), the Swedish …
Viaplay splits with Danish Superliga production JV
Danish Superliga domestic rights-holder Viaplay claims to have terminated its agreement with Matchday Production just over two months into the joint venture’s first season of handling the host broadcast f…
SVT, TV4 divide up Winter Olympics inventory
Sweden’s TV4 Media will exclusively show the biathlon events at Milan-Cortina 2026 and share coverage of the ice hockey and skiing competitions with public broadcaster SVT.
TV2 Denmark returns for ‘different’ NFL deal
TV2 Denmark has agreed a 'multi-year' NFL rights deal just over six months after ending its previous contract one year early to step away from the sport.
TV4 to make Olympics bow in SVT rights sharing
Sweden's TV4 Media is to show the Olympics for the first time, beginning with the Winter Games in 2026, after striking a sublicensing deal with public-service broadcaster SVT
DR’s Wimbledon deal shows enduring tennis value in Denmark
DR secured a three-year deal for its Wimbledon rights following a one-year agreement last year as Denmark continues to provide strong returns for tennis rights-holders.
WBD pays slight increase for Wimbledon in 11 European markets
Sports broadcaster Eurosport will continue to be the home of all four Grand Slams across much of Europe after media group Warner Bros. Discovery renewed its Wimbledon rights across 11 territories at a slight uplift.
WBD’s 11-market Wimbledon renewal to boost Max rollout
Warner Bros. Discovery has retained exclusive rights to Wimbledon in 11 European markets in a play designed to drive consumers to its new Max streaming service being rolled out across the continent
Disney tests Nordics sports market waters with Uefa club rights deal
Disney's entry into the Nordics rights market, landing the Uefa Europa League and Conference League in Denmark and Sweden, enables it to secure locally relevant content ahead of a more potentially heavyweight rights spend.
TV 2 seals crucial Champions League renewal in Norway
TV 2 Group managing director and editor in chief Olav Sandnes said in a press release the media group had faced “strong competition” and that Champions League rights “are not sold on the cheap”.
Amazon enters Nordics as Viaplay sells off slice of Premier League rights
Amazon has made its first move into the sports media rights space in the Nordics, striking a deal with Viaplay Group for a package of English Premier League matches
Viaplay solidifies Danish football dominance with new Pokalen deal
Viaplay Group has strengthened its grip on domestic football in Denmark, sealing a new exclusive agreement for the Pokalen knockout cup competition.
Wimbledon finds long-term Danish home on DR
DR, the public-service broadcaster in Denmark, has committed to showing the Wimbledon Championships for at least the next three editions, having struck a last-minute single tournament deal last year.