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Band, Star Sports join WEC grid

Motor-racing series the World Endurance Championship has revealed new rights deals with Brazilian broadcaster Rede Bandeirantes (Band) and pay-television broadcaster Star Sports ahead of the start of its 2019-20 season.

The new WEC campaign commences with the 4 Hours of Silverstone race in the UK on September 1.

The WEC said Band’s BandSports channel has come on board ahead of the Championship’s return to Brazil next year.

The WEC will head back to São Paulo for the first time since 2014 after a multi-year deal was struck in March 2018 to stage a race at the Interlagos circuit, starting from January 30 to February 1 next year.

BandSports will televise the Brazilian race in full, while free-to-air channel Band will also cover the event including the race start, hourly updates and podium celebrations. The channel will also broadcast coverage of the other seven WEC races.

Meanwhile, the WEC added that the Championship, which is set to visit five continents over 2019-20, will also be available to watch in India and South Korea on Star Sports for the first time.

The Infront agency distributes the WEC’s media rights globally in a deal running until the end of the 2020-21 season. The Zug-based agency first came on board in 2015 in an agreement that includes the flagship 24 Hours of Le Mans.