Brazil

Multiple Sports
Brazil

LiveMode has taken on strategic investment from US growth equity firm General Atlantic and Brazilian financial services company XP Investimentos, backers of one of two groups bidding to control commercial operations in Brazilian football.
Football
Brazil

The Brasileirão Série B 2024 kicked off with all matches shown live over the weekend, after a late completion of the broadcast picture in the country.
Football
Brazil

LiveMode has been renewed as Fifa’s exclusive media rights sales agent in Brazil for the men’s World Cup, providing the agency with a far more attractive package of rights for the 2026 tournament than it sold in 2022.
Football
Brazil

A broadcast rights deal between Brazil's biggest football clubs and Globo is reported to contain clauses that limit the amount the broadcaster can pay for the rights of other clubs - a stipulation that would preserve the financial status quo in Brazilian football.
Football
Brazil

Zeus Sports Marketing and 1190 Sports are halfway to securing international betting and media rights to the Brazilian Série A in 2024, having agreed deals with 10 top-tier clubs for the upcoming season.
Football
Brazil

Zeus Sports Marketing and 1190 Sports have agreed deals with 10 top-tier Brazilian clubs for the upcoming season, but the rights of Brazil’s biggest clubs remain unsold with the first round of Brasileirão fixtures beginning on Saturday, April 13.
Football
Brazil

Pay-television broadcaster ESPN Brasil is poised to retain rights to Italy’s Serie A in a three-season agreement running from 2024-25 to 2026-27.
Football
Brazil

Campeonato Brasileiro Série A club Corinthians now has three offers on the table for its broadcast rights, after the Brax Sports Assets agency made a proposal worth a basic R$240m (€44.2m/$48.2m) per year.
Mixed Martial Arts
Brazil

Globo, the Brazilian media giant, is to remain as the exclusive broadcast partner in the country of the Professional Fighters League (PFL), after signing a new multi-year rights deal.
American Football
United Kingdom

Record UK viewing figures on Sky Sports for Super Bowl LVIII were among strong performing ratings across a variety of the National Football League’s target international markets.
Football
Brazil

Libra has stolen a march on Liga Forte União (LFU) by signing a letter of intent with media giant Globo over a five-year domestic rights deal, albeit talks between the two rival collectives in Brazilian …
Volleyball
Brazil

Volleyball World, the commercial entity created by the International Volleyball Federation (FIVB), has announced a four-year extension of its rights deal with Brazilian media group Globo
Football
Brazil

A Brazilian court has sided with Athletico Paranaense in a long-running case against media group Globo related to pay-per-view broadcasts of the Campeonato Brasileiro Série A club.
Multiple Sports
Brazil

Agency LiveMode has no plans to compete directly against Brazil’s established media companies for all-encompassing exclusive rights deals despite racking up a powerful audience base on streamer Cazé TV.
Football
Brazil

Libra and Liga Forte União (LFU), the two collectives of Campeonato Brasileiro Série A and Série B teams seeking to drive plans for a new league system, are closing in on an agreement to jointly market th…
Football
Brazil

Brazilian media group Globo has reclaimed rights to the Copa América after securing exclusivity in the country to next year’s tournament, while brewing giant AB InBev will sponsor the event through its Michelob Ultra brand.
Football
Brazil

Fast-growing Brazilian streamer CazéTV has made its latest high-profile football acquisition in a deal for exclusive rights to 25 matches at Euro 2024.
Football
Brazil

Uefa's media rights sales process for its club competitions has closed in Brazil, with incumbents Warner Bros. Discovery and commercial broadcaster SBT joined by fast-growing streaming platform CazéTV for the 2024-27 cycle.