UK public-service broadcaster the BBC will move into the eSports market next week by covering the League of Legends World Championships live from Wembley in London.
Beginning on October 15, action from all four days of the quarter finals will be available online via the BBC Three channel.
BBC Three and BBC Sport are teaming up to deliver the Championships using the platform previously used for live sporting events and coverage of the Glastonbury music festival, where live video, pre-recorded video, text, audio and social commentary can sit side by side.
Damian Kavanagh, controller of BBC Three, said: “We jumped at the chance to collaborate with BBC Sport and bring this massive UK event to a wider audience. BBC Three will always experiment with new ways to deliver content that young people want, in ways they want. I think this is an exciting way to cover something millions of young Brits love, in a BBC Three way.”