Chibani’s MMS partners with Ivorian group for CAF qualifying rights to 2026 World Cup

Free-to-air media rights in sub-Saharan Africa to the Confederation of African Football’s new-look qualifying competition for the 2026 Fifa World Cup have been sold to Marketing & Media Solutions (MMS), a new Swiss sports marketing agency, and PC Plus Group, a multi-sector holding company based in the Ivory Coast.

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