The China Sports Media agency has secured sublicensing rights deals with the Reuters news agency and the sports video news agency SNTV for coverage of the Chinese Super League football top tier.
Reuters and SNTV will show highlights of the league, according to the Yutang Sports news website.
The territories covered by both deals were not specified, but the report said that the agreements would allow the league to be shown in 54 territories outside China.
Telecommunications company Cable & Wireless is also reported to be in talks with CSM to acquire rights for coverage of the league in the Caribbean.