China

Chinese streaming platform Bilibili has acquired the exclusive digital media rights in China for the English FA Cup in a three-season deal, 2021-22 to 2023-24

Italian football club AC Milan has launched an official channel on Chinese social video platform Kuaishou as part of plans to reinforce its presence in the country

The NBA will earn record revenue from its digital media rights in China in the coming seasons, despite the ravages of the pandemic and the 2019 Daryl Morey controversy.

Chinese streaming platform Huya has acquired exclusive media rights in China for the 2021 edition of the upcoming League of Legends 2021 Demacia Cup esports competition

Chinese digital sports platform Dongqiudi has acquired rights for Australia's National Basketball League in a two-season deal, covering 2021-22 and 2022-23

Chinese digital platform Huya has acquired exclusive rights in the country to events sanctioned by esports organisation ESL Gaming

Pay-television broadcaster Sky Deutschland has hired former Bundesliga International executive Patrick Stüber as its head of sports rights and commercialisation.

The fee increase in China has been secured at a time when the values of many sports rights properties in the market are in freefall.

World Table Tennis, the commercial arm of the International Table Tennis Federation, has today (Wednesday) announced China Mobile's streaming service Migu as its exclusive, gatekeeper media rights partner…

Chinese telco China Mobile has extended a marketing partnership with the NBA in a new, five-season deal starting with the 2021-22 season now underway

The China Sports Media agency has agreed a three-season deal to distribute the international media rights for the Chinese Volleyball Super League (CVL), from 2021-22 to 2023-24

The German Bundesliga was the first of the 'Big Five' European football leagues to secure a media-rights deal with Chinese state broadcaster CCTV for the 2021-22 season

Migu, the video streaming service run by Chinese telco China Mobile, has renewed its domestic media rights for the Chinese Volleyball Super League (CVL) for three seasons, 2021-22 to 2023-24

Social video platform Kuaishou has become the NBA's official short video platform in China under a multi-year deal

Telco China Mobile has been announced as an official broadcaster of the 2021 Chinese Table Tennis Super League, an annual domestic team competition featuring China's top players

The International Cricket Council has agreed a deal with Cricket Australia which will see the world governing body for cricket stream Australia's forthcoming summer matches in some markets in Europe and…

Spanish basketball's Liga ACB has landed an international broadcast deal which will see it break into the Chinese market