China

Latest Features

Ewell Zhao talks about Tencent’s rights renewal with the NBA, its method for valuing sports media rights and the future of the Chinese sports video streaming industry.

Chinese social media giant Tencent saw off competition from rival streaming player Youku Tudou to retain the NBA’s digital rights in the country for the 2020-25 cycle at a record-breaking fee, underscoring the strong growth in China’s streaming market in recent years.

Spanish football’s LaLiga extended its rights deal in China with Wuhan DDMC Culture in May without going to market, where it would have faced a tough task maintaining its income, SportBusiness Media understands. The Chinese rights market has cooled since the previous deal was agreed, and DDMC is thought to be paying the league a strong rights fee.

Chinese state broadcaster CCTV last week agreed a sublicensing deal with the Suning conglomerate to acquire Uefa Champions League rights for the remainder of the current cycle, from 2018-19 to 2020-21

Chinese state broadcaster CCTV is in discussions to renew rights to three of its most important football properties: the Uefa Champions League, Germany’s Bundesliga and Italy’s Serie A.
USA

A stream of an NBA game between Miami Heat and the LA Lakers by Chinese platform Tencent Sports was interrupted on Saturday because a man seated in the front row of the crowd was wearing a shirt with the…

Chinese conglomerate Tencent will not show Houston Rockets games for the foreseeable future amid the ongoing fallout caused by a tweet posted by the basketball team’s general manager Daryl Morey earlier t…

Chinese video streaming platform iQiyi, which is backed by search company Baidu and is a partner of agency Super Sports Media, has obtained rights to the 2020 Uefa European Championship

Chinese conglomerate Tencent has today (Monday) resumed broadcasting games from North American basketball league the NBA following the furore caused by comments last week from Houston Rockets general manager…

Features

Uefa has finalised a host of media-rights deals for its national-team properties around the world as the start of its new cycle draws near.

The Infront agency has already exceeded its guarantee to Fifa for rights to the 2018 and 2022 World Cups across Asia with rights to the 2022 tournament still to sell in all but its most-valuable market, China, TV Sports Markets understands.

Sina Sports is aiming to grow its mass-participation events to make up for its decision not to compete for premium sports rights, Sina’s senior vice president has told TV Sports Markets.

Major League Baseball has secured an uplift in the value of its media rights in China despite the early termination of its deal with LeSports.

China Sports Media’s deal for Chinese Super League domestic rights – the emblematic deal of China’s sports-rights gold rush – will be worth just two-thirds of its initial annual value following a renegotiation.

The value of Australian Open tennis rights in China increased by 75 per cent in the new cycle, from 2018 onward, following new digital and linear broadcast deals.

The Chinese Basketball Association is close to reaching its media-rights income target of $60m (€51m) per season for the current cycle.

Event and venue management company iRena is making a substantial loss on its deal for all Chinese Volleyball League media and marketing rights.

Streaming platform iQiyi has almost doubled its fee in a renewed deal for Australian Open digital rights in China.

US college sports conference the Pac-12 has increased its annual media-rights income in China by about 66 per cent after agreeing a long-term deal with Alisports.

Online streaming platform Tencent is close to agreeing a deal for domestic Chinese Basketball Association rights for a fee close to the total value of the association’s digital rights last season.

Rigour Media’s 10-year deal for digital rights in China to World Snooker events marks the media group’s first significant move into streaming live sport.

The NFL secured a solid increase in the annual value of its digital rights in China from an exclusive deal with online streaming platform Tencent.

MP & Silva has seen the value of several of its European football properties tumble in China following a pair of new deals in place of its broken agreement with LeSports.

The value of digital rights to ATP events in China has fallen by about 80 per cent in a new deal that replaces its cancelled agreement with streaming platform LeSports.

Online streaming platform Tencent agreed a late deal for non-exclusive live digital Wimbledon rights in China for less than the price paid by LeSports before its deal was terminated.

The French Open secured greater revenue from China in 2017 compared to last year thanks to a deal with online streaming platform Tencent agreed earlier this month.

The Ascot Racecourse has earned a small fee from online streaming platform Sina Sports for exclusive rights in China to this year’s Royal Ascot festival.

Streaming platform PPTV’s acquisition of Bundesliga digital rights in China last month secures its position as the country’s pre-eminent football broadcaster.