International sports broadcaster Eleven Sports Network has acquired rights in Singapore to North American basketball league the NBA.
The multi-year deal commences with the 2016-17 season, which gets underway on October 26.
The deal grants Eleven rights to televise regular season games, as well as the NBA All-Star game, the NBA Playoffs, the Conference Finals and the NBA Finals.
Eleven will also show repeat primetime broadcasts, as well as highlights programmes such as NBA Action. All coverage will be accessible through Eleven’s website and mobile application.
Scott Levy, the NBA’s managing director for Asia, said: “Singapore is an important market for us and we’ve conducted numerous events there, including the recent introduction of the Jr. NBA programme, marking the sixth Southeast Asian country to adopt our youth development platform.”
Eleven also provides NBA coverage in Belgium.