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Fox Sports Latin America adds Xolos, Santos to Liga MX portfolio

Pay-television broadcaster Fox Sports Latin America has further expanded its portfolio of rights to Liga MX, the top division of Mexican football, by agreeing five-year deals with Tijuana Xoloitzcuintles and Santos Laguna.

The former club, better known as Xolos, will see its contract commence from July 2018, while Santos’ agreement will start in July 2019.

Fox Sports has secured rights in Latin America and the United States. It will broadcast live and exclusive, through all its digital and television platforms, all the home games played by both clubs in the Liga MX, as well as games in other Mexican tournaments and friendly matches.

The acquisition of the exclusive broadcasting rights joins the agreements announced a week ago with fellow Liga MX teams Leon and Pachuca. Fox Sports also holds rights to six women’s teams in the Liga MX Femenil.

Federico Alaman, senior vice-president and general manager of Fox Networks Group Mexico, said: “It’s a fact that with strategic allies such as Xolos and Santos, plus our alliance with Pachuca and Leon, we’ll have one of the most solid offers within national football. This confirms the commitment we have with our commercial partners of giving the best sports entertainment offer in the industry, to add value, promote sales and contribute to their brands’ positioning.”