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Grabyo opens New York office

Social video production company Grabyo has appointed sports and entertainment executive Mike Kelley as its new president of the Americas to lead a new office in New York that will focus on new projects in North and South America.

The company is already working with a number of rights-holders in the US including beIN Sports and Rugby International Marketing, which owns the Rugby Channel OTT service.

Grabyo’s client roster includes football’s Spanish LaLiga and English Premier League, UK pay-television broadcaster BT Sport, Spanish football club Real Madrid, the Wimbledon tennis championships and the Formula E electric car-racing championship.

Kelley previously led business development and strategy for OTT platform company NeuLion.