IMG names Shapiro as chief content officer

The IMG agency has appointed Mark Shapiro as its new chief content officer.

According to the Reuters news agency, Shapiro, who spent 12 years at international sports broadcaster ESPN, most recently served as executive producer of entertainment production company Dick Clark Productions. He is also a former chief executive of theme park operator Six Flags Entertainment Corp.

IMG has made a number of appointments in recent months, with the appointment of Shapiro following the news earlier this week that Karen Brodkin has been brought in as the agency’s new president of business affairs.