French pay-television operator Ma Chaîne Sport has acquired rights for the 2014 Speedway World Cup.
The live and exclusive rights will be exploited on the MCS Extrême channel.
The event started on Saturday with the first stage in Great Britain. The second stage will take place in Sweden tomorrow (Tuesday) before the third stage in Poland on Thursday. Poland will also host the final stage on Saturday, August 2.
BSI Speedway, a subsidiary of the IMG agency, operates the series.