Real strikes deal for DTT exposure, report says

Real Madrid has agreed a deal to acquire a 25-per-cent stake in digital-terrestrial television service Net TV in a deal that will allow the Spanish top-tier Liga football club’s in-house channel, Real Madrid TV, to be available nationwide on a free-to-air platform, according to the AS newspaper.

The transaction is reportedly worth between €10m ($13.6m) and €20m.

The deal has not been finalised yet, the report added, but Real Madrid TV is expected to launch on Net TV in January.

Under the deal, Real will become the first Spanish club to secure exposure on a national DTT platform for its official television channel. Barcelona’s channel is available on DTT, but only in its home region of Catalonia.