Commercial broadcaster TV3 has acquired the Irish rights to the 2015 Rugby World Cup national team tournament, it was confirmed today.
Tournament organiser Rugby World Cup Limited (RWCL) said TV3 had been selected after a “highly-competitive” process for the rights, adding the deal represents a record financial commitment for the Irish market.
Under the terms of the deal, TV3 will manage the broadcast of live coverage of all 48 World Cup matches and will also deliver television, digital and mobile highlights.
RWCL managing director Brett Gosper said: “Ireland has traditionally been a strong and passionate rugby market and we are delighted to be appointing a broadcaster that shares our enthusiasm for rugby and for our showcase event. TV3 plays a major role in the promotion of sport in Ireland and we are excited by the station’s innovative plans to broadcast Rugby World Cup 2015.”
Rugby World Cup 2015, the eighth edition of the sport’s showcase quadrennial event, is being hosted by England.