Sports technology company Stats has become the latest leading player from the industry to invest in virtual reality by agreeing a partnership with Virtually Live.
The two parties conducted successful trials focusing on Scottish football matches before confirming the collaboration. Virtually Live enables sports fans to experience live games and events through virtual reality. Virtually Live gives fans the opportunity to choose any perspective on the action and experience an authentic in-stadium atmosphere, including the opportunity to be on the field with the players.
“Stats’ innovative SportVU data enables a wealth of in-depth insights on sports games and our partnership is giving fans new perspectives that will further enhance their viewing experiences,” Virtually Live chief executive Tom Impallomeni said. “We look forward to developing new experiences in partnership with Stats after the successful implementation of the SportVU data for football.”
SportVU utilises a six-camera system installed in arenas to track the real-time positions of the players and the ball. SportVU is already the official tracking technology of the NBA.
“We are excited to be exploring the potential of Stats SportVU data to support the delivery of virtual reality experiences with Virtually Live,” said Roy Clements, managing director of media and gaming in Europe at Stats. “Delivering real-time X, Y positioning, Stats SportVU tracking data can be used to support engaging digital sports experiences. Its integration with virtual reality represents an important new phase in its development.”