Telecommunications company UPC Romania and sister satellite-television broadcaster Focus Sat will be able to show coverage of the domestic Liga 1 top-tier and Cupa Ligii knockout football tournaments after agreeing a carriage deal with media company Intel Sky Broadcasting.
UPC Romania and Focus Sat will carry Intel Sky’s Look TV and Transilvania Live channels for five years, covering the 2014-15 to 2018-19 domestic seasons.
Intel Sky acquired the free-to-air channels in March, with the plan of transforming them into pay-television channels. Transilvania Live is expected to be rebranded as Look Plus.
In March, start-up Intel Sky was surprisingly awarded the rights covering the two domestic tournaments by Liga Profesionistă de Fotbal, the operator of the Romanian top flight and league cup competitions.