WWE deal does not signal sports strategy change, says Netflix’s Sarandos

(Suzanne Cordeiro/Corbis via Getty Images)
(Suzanne Cordeiro/Corbis via Getty Images)
Netflix's $5bn (€4.6bn), 10-year global media-rights deal with World Wrestling Entertainment is not reflective of a change in sports strategy at the streaming giant, according to co-chief executive Ted Sarandos.

You need to be a SportBusiness Media subscriber to view this content

Talk to our team of experts to learn more about the benefits of subscribing

Already have an account? Sign in here

Read this next

Professional Wrestling

Netflix swoops for WWE's Raw in global $5bn play

23 Jan 2024
Multiple Sports

Will Netflix save European sports media rights?

13 Sep 2024
Mixed Martial Arts

Joint UFC-WWE revenues hit $1.7bn, net income falls 54 per cent

28 Feb 2024
Multiple Sports

IOC steps up Netflix content strategy

16 May 2024
Professional Wrestling

CW Network to broadcast WWE NXT in five-year deal

8 Nov 2023