WWE extends Spanish rights deal

Spanish commercial broadcaster Atresmedia has agreed a two-year extension to its rights deal with US wrestling organisation the WWE.

Atresmedia and the WWE first partnered in 2013. Atresmedia has provided the Smackdown and Raw shows via its digital terrestrial television channel Neox and said that audience figures have doubled since broadcasting began.

Atresmedia’s director of programming and thematic channels, José Antonio Antón, said: “We are very happy to extend our association with WWE, a partnership which started a year ago with the clear goal of building a solid brand in Spain. The results are here and we believe WWE and Atresmedia are a perfect combination both for the audience and for our brands.”

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