Lega Serie A
Serie A approves guidelines for next rights cycle, attracts more private equity interest
Lega Serie A, governing body of the top division of Italian club football, has approved the guidelines for its next broadcast rights tender
Serie A ups social media presence with Japanese, Portuguese Twitter accounts
Lega Serie A has launched dedicated Japanese and Portuguese Twitter accounts as part of plans to improve its engagement with fans
De Siervo: Melandri changes could help Serie A double international income
Serie A's chief executive Luigi De Siervo told SportBusiness Media the league is aiming to earn between €400m to €500m per season after changes to the Melandri law.
Lega Serie A appoints AdPlay to develop free match highlights platform
Lega Serie A, the organising body of the top division of Italian club football, has appointed digital media company AdPlay Media Holding to develop a new multimedia platform through which it will provide…
Serie A ‘weighs up’ launch of OTT highlights platform
Lega Serie A, the organising body of the top division of Italian club football, is said to be weighing up launching its own OTT platform on which to show highlights
ADM lands Serie A rights in Mena across shortened three-year term
Lega Serie A has ended its lengthy search for a new broadcast deal in the Middle East and North Africa as the majority of clubs voted for a three-year agreement with pay-television broadcaster Abu Dhabi…
Lega Serie A hails end to international rights term restrictions
Lega Serie A, the organising body of the top division of Italian club football, has welcomed the official introduction of changes to the Melandri Law, specifically concerning contracts it can enter into…
Serie A ‘considers’ launch of radio channel
Lega Serie A, the organising body of the top division of Italian club football, is said to be considering the launch of its own radio channel
Serie A receives fresh beIN bid for Mena broadcast rights
Pay-television broadcaster beIN Media Group has made a fresh bid to reclaim Serie A rights in the Middle East and North Africa
Serie A weighing up Abu Dhabi Media-StarzPlay offer for Mena rights
Lega Serie A is considering the latest offer from Abu Dhabi Media for media rights in the Middle East and North Africa as it mulls over whether to end its stop-gap YouTube streaming policy and revert to…
Lega Serie A launches new app
Lega Serie A, organising body of the top division of Italian club football, has launched a new app
Serie A agrees AI highlights deal with WSC Sports
Italy’s Lega Serie A has agreed a three-year deal with WSC Sports to create automated video highlights for all Serie A, Supercoppa Italiana and Coppa Italia fixtures.
Serie A buoyed by lifting of three-year international rights restriction
Lega Serie A will no longer be limited to three-year terms for its international rights deals, after the Italian Council of Ministers approved changes to the Melandri Law, the 2008 law which imposed the…
Serie A broadcasts AC Milan-Fiorentina game in metaverse
Event is a first involving a major football league
Serie A set to continue Russian broadcasts
Lega Serie A, the governing body for the top division of Italian club football, has said that the competition will continue to be shown in Russia despite the country’s invasion of Ukraine.
Coppa Italia coverage secured in Mena by For Media
For Media, the boutique rights agency headed by Emanuele Villari, has brokered a Coppa Italia broadcast rights deal with Abu Dhabi Media in the Middle East and North Africa, SportBusiness understands
Bids, bailouts and plots form backdrop of Serie A’s YouTube experiment
Italy’s Serie A will continue to make its matches available for free on YouTube in the Middle East and North Africa for the remainder of the 2021-22 season, despite receiving bids from broadcasters in the region.