Major League Baseball (MLB)

Major League Baseball’s 2020 World Series, a six-game triumph for the Los Angeles Dodgers, ended with the event’s lowest-ever television ratings in the United States.

Major League Baseball has introduced new features with short-form social media platform Snapchat in which the company’s augmented reality platform has now been incorporated into the league’s Ballpark mob…

Major League Baseball has completed a multi-year rights deal with Star Sports India in which the broadcaster will show each game of the 2020 and 2021 World Series live across India

Major League Baseball be prominently featuring the New York Yankees and Los Angeles, perennially two of the league’s most popular clubs, during this week’s Division Series playoffs, with each team to …

Major League Baseball this week is unveiling a new postseason marketing campaign featuring popular entertainer DJ Khaled

Major League Baseball this week will be seen on the ABC broadcast network in the United States for the first time since 1995 as the league’s newly expanded playoffs begin.

Major League Baseball has finalized a seven-year media-rights deal with Turner Sports worth more than $3.7bn (€3.2bn), keeping the WarnerMedia-owned outlet in the fold as one of the league’s key partners.

Major League Baseball has been awarded more than $6m (€5.1

Major League Baseball this week is widely debuting the MLB Film Room, a new digital video archive product aimed at enabling far greater user customization and distribution of the the league’s extensive f…

Major League Baseball has secured a domestic renewal with Turner Sports for the 2022-28 cycle worth over 50 per cent more than the broadcaster’s current outlay. But the league is looking to boost rights revenues further, with plans to significantly expand the postseason.

In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape of Major League Baseball

In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape of Major League Baseball

As TikTok has grown into one of the world's most popular social-media apps during the past year, the short-form video-sharing platform has become an important tool for sports rights-holders to expand and engage their fanbases. 

Indian online sports platform FanCode has acquired streaming rights for Major League Baseball and the Caribbean Premier League T20 tournament in separate deals

Major League Baseball said it has set several new league records for streaming of its live games during the start of the amended 2020 regular season

Pay-television broadcaster beIN Media Group has retained rights to Major League Baseball in France and across 24 countries in the Middle East and North Africa

Fox Sports has revealed it will utilize virtual fans during its Major League Baseball broadcasts in the widespread absence of spectators at games during the rescheduled season

Pay-television broadcaster Sky has agreed a two-season rights deal to cover Major League Baseball in Italy. The deal takes in the impending 2020 season, as well as the 2021 campaign

Major League Baseball is closing in on a seven-year media rights extension with WarnerMedia’s Turner Sports that would be worth in excess of $3.5bn, according to industry sources.

Major League Baseball, making its public-facing re-entry from the Covid-19 pandemic with its First-Year Player Draft this week, continued the sports industry’s run of strong ratings increases among a c…

The 2020 Major League Baseball Draft will be held remotely on June 10-11 and carried on multiple networks for the first time, it has been announced

Major League Baseball has expanded its international rights deal with ESPN to cover more territories in Europe and Africa

Major sports federations have urged the US government to keep Saudi Arabia on its main list of countries that do not adequately protect intellectual property as a result of the widespread piracy of content…

ESPN has reset its announcer team for its flagship Major League Baseball broadcast property, Sunday Night Baseball, going with a two-man booth

Major League Baseball and Fox Sports narrowly avoided setting a record for the least-watched World Series opener ever on US television

OTT streaming service DAZN has unseated Major League Baseball as the producer of the world’s top revenue-generating sports app, according to a new report.

Major League Baseball this season posted a series of gains in linear and digital television consumption, contrasting with the sport’s ongoing attendance decline.

League to distribute live streamed game into quartet of prominent international baseball markets

MLB team to gain additional local media rights fees after nearly eight-year dispute

NY judge uncertain whether he can overturn a MLB arbitration ruling in favor of Washington Nationals

Baltimore Orioles-controlled RSN again claims league was improperly partial in its long-running media dispute with the Washington Nationals

A Major League Baseball arbitration committee has ruled the Washington Nationals are due nearly $100 million (US) in additional rights fees from the Baltimore Orioles in the latest salvo in their long-running…

UK pay-television broadcaster BT Sport has renewed its deal for Major League Baseball rights until the end of  2021, while public-service broadcaster the BBC has acquired rights to MLB's upcoming London …

Major League Baseball struck a new partnership on Tuesday with YouTube incorporating live streaming rights to 13 games from the second half of the 2019 regular season

The quest to purchase the former Fox regional sports networks has taken yet another twist with reports that Major League Baseball has teamed up with Liberty Media Group to buy the assets, which are worth…

Major League Baseball has agreed a one-season extension to its rights deal with Facebook, but the social media company will have a smaller line-up of live games in 2019

In its latest sports content acquisition, Amazon has announced that MLB.TV – Major League Baseball's out-of-market package – will be made available on its Prime Video channels in the United States.