Italy’s Lega Serie A moved into private negotiations with broadcasters this week for rights to the next three seasons, from 2018-19 to 2020-21, having cancelled its contract with Mediapro.
Interview with Didier Quillot, chief executive of the Ligue de Football Professionnel, about the league’s new domestic media-rights deals for Ligue 1, from 2020-21 to 2023-24.
Lega Serie A and its media-rights adviser Infront are on a collision course with the Mediapro agency, which was appointed intermediary for the league’s domestic live rights, after the Spanish agency failed to meet this week’s deadline to pay its guarantee.
Eleven Sports’ surprise entrance into the UK sports-rights market will have been welcomed by rights-holders around the world.
LaLiga has increased the value of its rights in 13 European and Asian markets by about 20 per cent in a single deal with the Advisers Media International agency.
Digital media specialists Perform this month agreed to pay an increase of about 30 per cent to retain Spanish LaLiga media rights across Germany, Austria and Switzerland.
Competition between sports-rights agencies has helped Spain’s LaLiga grow the value of its media rights in several new deals across Europe.