National Basketball Association (NBA)

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Israeli pay-television broadcaster The Sports Channel’s latest renewal with the National Basketball Association saw it double its expenditure on a property with which it has become synonymous.

The value of NBA rights in the Philippines has fallen sharply due to the withdrawal of two major sports broadcasters, Solar Entertainment and ABS-CBN, from the market.

Filipino pay-television broadcaster Solar Entertainment Corporation withdrew from talks to renew its long-held rights to the National Basketball Association last week after deciding the property had become too expensive, SportBusiness Media understands.

Competition between pay-television broadcaster Sky Italia and OTT platform DAZN for the rights to the American National Basketball Association ensured the former paid a substantial uplift for exclusive rights in the country from 2019-20 to 2022-23.

Ewell Zhao talks about Tencent’s rights renewal with the NBA, its method for valuing sports media rights and the future of the Chinese sports video streaming industry.
USA

The National Basketball Association has created an alternate broadcast option devoted to sports betting within its suite of video platforms
USA

Both the National Hockey League and National Basketball Association returned to play after delays of more than four months due to the Covid-19 pandemic and generated strong ratings among American television…
USA

The National Basketball Association has struck a renewed and enlarged multiyear marketing and content agreement with Verizon Media-owned Yahoo Sports that will see the company deploy NBA games in virtual…

The NBA season got underway yesterday (Thursday) without television coverage in China as state broadcaster CCTV maintained its blackout amid a long-running dispute with the basketball league

Features

Chinese social media giant Tencent saw off competition from rival streaming player Youku Tudou to retain the NBA’s digital rights in the country for the 2020-25 cycle at a record-breaking fee, underscoring the strong growth in China’s streaming market in recent years.

As TikTok has grown into one of the world's most popular social-media apps during the past year, the short-form video-sharing platform has become an important tool for sports rights-holders to expand and engage their fanbases. 
USA

Bob Williams speaks to Chris Benyarko, the NBA's senior vice-president of direct to consumer, about the league's manifold micro-payments initiatives.

In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape of the NBA.

In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape of the NBA.

Pay-television broadcaster Sky has paid an increase of more than 130 per cent to claim NBA rights in the UK and Ireland. Sky has struck a four-season deal, from 2018-19 to 2021-22, worth about $3

The NBA will again earn an increase in Poland after pay-television broadcaster NC Plus secured rights to the 2018-19 season last month.

The NBA has increased the value of its rights in Greece via a two-season renewal with pay-television broadcaster Cosmote this week.

The NBA has increased its annual media-rights value in Taiwan via a new agreement with Videoland, which has subsequently sublicensed rights to Eleven Sports.

The NBA’s blockbuster deal with e-commerce firm Rakuten in Japan will soon be followed by new deals in Spain with Telefónica and Poland with NC Plus, TV Sports Markets understands.

Indonesian media group Elang Mahkota Teknologi (EMTK) has acquired exclusive NBA media rights in the country.

In the latest interactive monthly data report, TV Sports Markets analyses media-rights in the US major leagues: MLB, the NBA, the NFL and the NHL

In the latest interactive monthly data report, TV Sports Markets analyses media-rights in the US major leagues: MLB, the NBA, the NFL and the NHL

Canal Plus Afrique has agreed a direct deal for rights to the 2018 Fifa World Cup, staving off the challenge of rival StarTimes.

In the second interactive monthly data report, TV Sports Markets analyses the media-rights landscape of the top basketball leagues

Two recent deals with the National Basketball Association have fulfilled different needs for Eleven Sports Network in Singapore and Taiwan.

BeIN Media Group increased its fee for National Basketball Association media rights in France by about 23 per cent ahead of the new season.

Sky Italia has strengthened its grip on the NBA in Italy by becoming the league’s sole media partner in its new two-season deal, and has done so without paying an increased rights fee.

National Basketball Association media rights soared in value in Hong Kong by more than 500 per cent this week as LeSports displaced incumbent rights-holder PCCW.