National Basketball Association (NBA)

Latest Features

The NBA has maintained its existing rights revenue picture in Brazil, in extensions with media group Globo and commercial broadcaster Bandeirantes for pay-television and free-to-air rights, respectively.

The National Basketball Association entertained the possibility of going exclusively direct-to-consumer in France as a way of counterbalancing a lack of competition in its latest renewal with pay-television broadcaster beIN Sports, SportBusiness Media understands.

The NBA has avoided a severe decrease in fee for its rights in Belgium despite an absence of competition, renewing with Eleven Sports Network for the 2020-23 cycle at a slight reduction compared to the previous cycle.

Spanish telco Telefónica has agreed to pay a modest per-season uplift to renew its exclusive NBA rights in Spain for the 2020-23 cycle, SportBusiness Media understands.

Israeli pay-television broadcaster The Sports Channel’s latest renewal with the National Basketball Association saw it double its expenditure on a property with which it has become synonymous.

Chinese state broadcaster CCTV is to resume live broadcasts of NBA games on March 8, beginning with the All Star game that day, according to media reports in China

The NBA has agreed a deal with Indian public-service broadcaster Prasar Bharati for rights to show classic content, documentaries, game highlights and public service announcements

Chinese streaming giant Tencent showed a live Houston Rockets game on Monday for the first time since the Daryl Morey controversy in October 2019
USA

The National Basketball Association and leading US satellite and digital radio network SiriusXM have expanded their partnership to include additional streaming rights

Features

The value of NBA rights in the Philippines has fallen sharply due to the withdrawal of two major sports broadcasters, Solar Entertainment and ABS-CBN, from the market.

Filipino pay-television broadcaster Solar Entertainment Corporation withdrew from talks to renew its long-held rights to the National Basketball Association last week after deciding the property had become too expensive, SportBusiness Media understands.

Competition between pay-television broadcaster Sky Italia and OTT platform DAZN for the rights to the American National Basketball Association ensured the former paid a substantial uplift for exclusive rights in the country from 2019-20 to 2022-23.

Ewell Zhao talks about Tencent’s rights renewal with the NBA, its method for valuing sports media rights and the future of the Chinese sports video streaming industry.

Chinese social media giant Tencent saw off competition from rival streaming player Youku Tudou to retain the NBA’s digital rights in the country for the 2020-25 cycle at a record-breaking fee, underscoring the strong growth in China’s streaming market in recent years.

As TikTok has grown into one of the world's most popular social-media apps during the past year, the short-form video-sharing platform has become an important tool for sports rights-holders to expand and engage their fanbases. 
USA

Bob Williams speaks to Chris Benyarko, the NBA's senior vice-president of direct to consumer, about the league's manifold micro-payments initiatives.

In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape of the NBA.

Pay-television broadcaster Sky has paid an increase of more than 130 per cent to claim NBA rights in the UK and Ireland. Sky has struck a four-season deal, from 2018-19 to 2021-22, worth about $3

The NBA will again earn an increase in Poland after pay-television broadcaster NC Plus secured rights to the 2018-19 season last month.

The NBA has increased the value of its rights in Greece via a two-season renewal with pay-television broadcaster Cosmote this week.

The NBA has increased its annual media-rights value in Taiwan via a new agreement with Videoland, which has subsequently sublicensed rights to Eleven Sports.

The NBA’s blockbuster deal with e-commerce firm Rakuten in Japan will soon be followed by new deals in Spain with Telefónica and Poland with NC Plus, TV Sports Markets understands.

Indonesian media group Elang Mahkota Teknologi (EMTK) has acquired exclusive NBA media rights in the country.

In the latest interactive monthly data report, TV Sports Markets analyses media-rights in the US major leagues: MLB, the NBA, the NFL and the NHL

In the latest interactive monthly data report, TV Sports Markets analyses media-rights in the US major leagues: MLB, the NBA, the NFL and the NHL

Canal Plus Afrique has agreed a direct deal for rights to the 2018 Fifa World Cup, staving off the challenge of rival StarTimes.

In the second interactive monthly data report, TV Sports Markets analyses the media-rights landscape of the top basketball leagues

Two recent deals with the National Basketball Association have fulfilled different needs for Eleven Sports Network in Singapore and Taiwan.