National Basketball Association (NBA)
Diamond Sports sues Phoenix Suns, Mercury over local streaming venture
The Phoenix Suns of the National Basketball Association and the Phoenix Mercury of the Women's NBA (WNBA) have been sued by Diamond Sports Group after the teams left their regional sports network (RSN)…
NBA, NHL Playoff first rounds enjoy viewership spikes
The first rounds of the National Basketball Association and National Hockey League playoffs have drawn major increases in viewership on Warner Bros. Discovery and Disney-owned platforms ESPN and ABC
Canal Plus Polska continues long-running NBA association
Polish pay-television broadcaster Canal Plus Polska has extended and expanded its long-standing rights deal with the National Basketball Association (NBA)
NBA’s Rossomondo succeeds Arroyo in Dorna Sports CCO role
Dorna Sports, the commercial rights-holder of the MotoGP motorcycling championship, has recruited the National Basketball Association’s Dan Rossomondo as its new chief commercial officer.
NBA All-Star Game ‘posts lowest ratings on record’
The National Basketball Association's All-Star Game drew its lowest ratings on record with just 4.59 million viewers tuning in across Warner Bros
LeBron James’ historic moment draws record engagement
Record numbers of viewers watched Los Angeles Lakers star LeBron James become the National Basketball Association's all-time leading scorer with 38,388 points and counting during the Lakers-Oklahoma City…
NBA recruits Fuller to content role in Europe and Middle East
Sports industry executive Sharon Fuller has joined the National Basketball Association as associate vice-president of content and social in Europe and the Middle East
NBA, Meta put VR at heart of deal extension
The National Basketball Association has signed a virtual reality-focused multiyear deal extension with global tech giant Meta
CCTV’s NBA viewership ‘approaching pre-2019 levels’
The NBA’s viewership figures on Chinese state broadcaster CCTV are reportedly close to returning to the levels reached prior to the league’s blackout in the country.
NBA releases new Christmas spot
League looks to ramp up its promotion of Christmas Day slate of games
NBA maintains value in Vietnam, secures increase in Indonesia
The NBA has maintained its rights value in Vietnam and earned an increase in Indonesia thanks to recent deals agreed from the 2022-23 season onward.
Zaslav says WBD doesn’t ‘have to have’ the NBA
Executive says a league rights renewal has to be a 'deal for the future'
Indonesia’s Emtek retains NBA rights in expanded deal
Indonesian media group Emtek has signed a 'multi-year' extension to its rights agreement with the National Basketball Association
Warner Bros. Discovery accelerates combined streaming service
Merged offering of HBO Max, discovery+ to debut next spring in US
FPT strikes three-year deal for NBA rights in Vietnam
Vietnamese telecoms operator FPT has acquired exclusive rights to the NBA in a deal starting with the current season and running until 2024-25
SporTV makes its return as NBA broadcaster in Brazil
Globo's pay-television broadcaster SporTV will once again broadcast the NBA in Brazil after securing a sublicensing agreement with beer brand Budweiser, which holds a package of NBA media rights in the…
Buzzer secures multiyear NBA, WNBA extensions
Live sports mobile platform Buzzer has secured multiyear partnership extensions with the National Basketball Association and Women's National Basketball Association to continue to distribute out-of-market…