PGA Tour

Golf
Host Broadcast & Production

The PGA Tour is looking to lay the foundation for improved international rights revenues by introducing a dedicated world feed
Golf
Fan Engagement

The PGA Tour has taken steps to retain engagement within a key demographic as it launches a 9-hole event to tap into social media followings of YouTube golf content creators
Multiple Sports
Fan Engagement

Five of the United States' leading sports properties have struck agreements with Reddit to push their content to a younger audience while in turn driving up advertising revenue for the message board platform
Golf
Media

DAZN is to exclusively offer additional live feeds from the PGA Tour across 27 countries in the Middle East and North Africa and Southeast Asia, and will also distribute the Tour’s FAST (free ad-supported streaming TV) Channel.
Golf
Finance & Law

The PGA Tour has reached agreement to secure a $3bn (€2.75bn) investment in a new commercial entity from a US consortium led by Liverpool FC owner Fenway Sports Group (FSG), but has left the door open to 'co-investment' from Saudi Arabia's Public Investment Fund (PIF).
Golf
Media

Pay-television broadcaster Canal Plus has retained its PGA Tour rights until 2030 with a record three Frenchmen set to take part next year but amid ongoing doubts over the long-term future of the property
Golf
Industry Moves

The PGA Tour has begun the search for a senior media rights executive with experience across the Asia-Pacific region, following a decision taken at the start of the year to manage the sale of its international media rights in-house.
Golf
Media

Netflix is to venture into live sports streaming for the first time next month, when the stars of two of its popular sport docuseries compete in The Netflix Cup
Golf

The PGA Tour and LIV Golf had been in bitter conflict until yesterday's announcement. SportBusiness Media examines the key reasons for the about-turn.
Golf
Media

The final round of the PGA Championship recorded the worst viewership for the event in 15 years on CBS in the United States. Just 4
Golf
Media

Global streaming service Netflix will promote its upcoming PGA Tour-focused docuseries Full Swing via a Michelob Ultra commercial during the Fox broadcast of Super Bowl LVII on February 12
Multiple Sports
Media

Canadian broadcaster TSN has announced its own streaming platform TSN+ along with the acquisition of the rights to PGA Tour Live
Golf
Media

Dutch pay-TV operator and telco Ziggo has bolstered its golf portfolio by securing deals for both the DP World Tour and PGA Tour rights
Golf
Media

The PGA Tour will once again manage the sale of its international media rights in-house following renegotiations held with Warner Bros. Discovery amid the shuttering of its GolfTV international streaming service.
Golf
Media

New media rights agreements have been agreed in Japan for PGA Tour golf following the shutdown yesterday of GolfTV, the Warner Bros
Golf
Media

International golf streaming service GolfTV, which is owned by Warner Bros. Discovery, is ending. The service has emailed customers to say the last day of operation will be December 12
Golf
Media

NBC Sports chairman Pete Bevacqua says he remains bullish about the future of the PGA Tour despite a number of leading players continuing to join the rival Saudi-backed breakaway tour LIV Golf
Golf
Finance & Law

The PGA Tour and DP World Tour have strengthened their alliance with an expanded 13-year joint venture partnership through 2035, which is designed to fend off the growing challenge from the Saudi-backed…