Professional Bull Riders
TKO to buy IMG, PBR, On Location for $3.25bn
Endeavor Group is to sell three of its major businesses, including the IMG agency, to TKO, the entity it spun off last year to house WWE and UFC and listed on the New York Stock Exchange.
Every event day aired live in PBR’s ‘game changing’ domestic rights deals
PBR's new domestic rights deals with CBS and Merit Street Media will create live weekend viewing slots akin to major league sports and allow the Endeavor-owned property to tap into an audience outside of its core following.
PBR joins docuseries wave with Prime Video’s ‘The Ride’
The Endeavor-owned Professional Bull Riders has joined the ever-increasing sports docuseries wave with the eight-episode The Ride, which will premiere later this year on Amazon Prime Video in more than…
Recast to stream PBR action outside US
Professional Bull Riders (PBR) has announced that fans outside of the United States can watch more than 160 events on non-subscription live and on-demand platform Recast
Endeavor’s PBR RidePass shifts to ad-supported, free model in Pluto TV deal
Professional Bull Riders, the Endeavor-owned international bull riding circuit, is to launch its RidePass OTT streaming offering as a free-to-view, ad-supported channel on Pluto TV, the streaming service…
PBR Canada extends broadcast deal with TSN
Professional Bull Riders Canada has extended its domestic broadcast agreement with TSN for 2020
CBS Sports extends PBR rights to 2028
CBS Sports has extended its exclusive media-rights deal with Professional Bull Riders through 2028