Relevent Sports

Football
Licensing & Merchandising

Uefa has opted to canvass the agency market again for global commercial rights sales to its flagship club competitions in a request for proposal process inviting bids over three or six seasons.
Football
Media

Stats Perform has agreed a deal for international betting streaming rights to the English Football League in all markets except the Americas, SportBusiness understands
Football

Pitch International and Relevent Sports Group outbid their agency rivals to land English Football League international rights from 2024-25 to 2027-28, with their respective strengths in two particular regions – Mena and the US – key to the final result.
Football
Media

The US-based Relevent Sports Group has landed a share of English Football League (EFL) international broadcast rights after clubs approved the agency as its distribution partner in North, Central and South…
Football

The media rights value of Uefa club competitions from 2024-27 is tracking toward a significant cycle-on-cycle increase compared to 2021-24 as Uefa, Team Marketing and Relevent Sports Group are yet to suffer a decrease in any of their deals completed thus far.
Football

Relevent Sports Group chief executive Daniel Sillman speaks to SportBusiness about the refinement of its US soccer business and the company's expansion into Europe.
Football

The ubiquity of streaming and the rise of WFH lifestyles has turned the Uefa Champions League’s daytime window in the US into a blessing, helping Relevent Sports Group more than double its media rights value from 2024-25 onward.
Football
Media

Paramount Global, owner of the CBS Sports Network and Paramount+ streaming service, has retained English-language rights to Uefa club competitions in a landmark six-year deal worth around $250m (€248.6
Football
Media

DAZN has acquired rights to the Women’s International Champions Cup (WICC) in 175 markets.
Football

Relevent Sports Group is targeting revenue of over $400m per season from Uefa club competition rights in the US after being permitted to strike a deal for up to six seasons, SportBusiness Media understands.
Football
Media

The US media rights sales invitation to tender for Uefa club competitions from 2024-25 onwards, a process being managed by the Relevent Sports agency, has launched today (Monday)
Football
Media

The Uefa Executive Committee has today (Monday) approved the retention of Team Marketing as the commercial rights agency for Uefa club competitions during the 2024-27 cycle, albeit with Relevent Sports…
Football
Media

The Team Marketing agency is understood to have retained its remit to sell commercial rights to Uefa club competitions from 2024-25 to 2026-27, but with US-based firm Relevent Sports Group to be awarded…
Football

The deadline gives the four remaining companies – Team Marketing, Relevent Sports Group, Endeavor and Infront – one last chance to improve or amend their bids to become the exclusive commercial rights agent of Uefa club competitions.
Football
Media

Four sports marketing agencies are among the leading bidders in the ongoing Uefa club competitions request for proposals following presentations given recently, SportBusiness understands
Football

Uefa and the European Clubs Association’s hopes of receiving a minimum guarantee for rights to Uefa club competitions look to have been dashed after bidders failed to find a cost-effective method of delivering one.
Football

Sports streaming service DAZN has acquired broadcast rights to the Women’s International Champions Cup tournament in over 120 countries and territories.
Football

ESPN and LaLiga have finalized a wide-ranging long-term media rights deal that will make streaming service ESPN+ the principal English- and Spanish-language home for Spain's top-flight soccer league in…