Sportfive

Handball
Media

The Sportfive agency has renewed one of its longest-standing commercial deals, reupping its agreement with the German Handball Federation (DHB) until 2030
Football
Finance & Law

The Confederation of African Football's decision to tear up its global commercial agreement with the Lagardère Sports agency in 2019 cost the organisation $50m (€46.4m), the governing body has revealed.
Cricket
Events

Sportfive has unveiled its first foray into cricket since the arrival of Seamus O’Brien to head up its Asia-Pacific business with the establishment of a ‘Masters’ T20 league featuring Indian cricket legend Sachin Tendulkar.
Aquatics
Media

World Aquatics events will continue to receive free-to-air exposure via the European Broadcasting Union in a key agreement for a federation which derives the bulk of its commercial revenues from sponsors
Aquatics
Media

Swimming Australia has appointed the Sportfive agency to an exclusive, multi-year commercial rights representation deal in a bid to increase the sport’s profile in the long build-up to the Brisbane 2032 O…
Equestrian
Media

The Sportfive agency has been awarded a three-year contract to distribute international rights to Global Champions, the rights-holder to equestrian sport’s Longines Global Champions Tour (LGCT) and Global C…
Weightlifting
Media

Sportfive has been re-appointed by the International Weightlifting Federation (IWF) to exclusively sell its international media rights across the forthcoming Olympic cycle until 2028.
Football
Media

Streaming platform Fite has acquired exclusive rights in selected markets across Europe and Oceania to Portugal’s Primeira Liga until the end of the 2025-26 season.
Multiple Sports
Finance & Law

H.I.G. Capital, the international private equity and asset management firm, is looking to put the Sportfive agency up for sale, according to reports. Miami-based H.I.G
Cricket
Finance & Law

Sportfive’s appointment of former World Sport Group executive Venu Nair has signalled the ambition of the agency to win new business in cricket as it builds up its operations in Asia.
Football
Media

Fifa+, the direct-to-consumer OTT platform of football’s global governing body, and international subscription streaming platforms Fanatiz and DAZN are among the media outlets to have picked up rights to…
Football
Media

A key piece of the puzzle in the South American media-rights market has been solved ahead of the Conmebol Fifa World Cup qualifiers that get under way this week, with the Sportfive agency landing rights…
Football
Media

Brazilian YouTube channel CazéTV has added US Open Cup coverage featuring Lionel Messi’s Inter Miami to its growing live football portfolio.
Netball

Sky and the BBC joined forces again to secure rights to the 2023 Netball World Cup, contributing to a strong uplift in global rights fees for World Netball on the previous edition.
Netball
Media

There will be extensive live free-to-air coverage of the upcoming Netball World Cup in the UK, after public-service broadcaster the BBC acquired the rights
Aquatics
Media

World Aquatics has awarded Sportfive a contract to sell its media rights in most global markets, retaining long-standing agency partner Dentsu in Japan and selected countries in the Asia-Pacific region
Netball

Foxtel and SBS secured rights to next month's Netball World Cup amid an absence of competition primarily due to the time difference between Australia and South Africa, where the tournament will be held.
Netball
Media

Foxtel, the pay-television broadcaster, and SBS, the public broadcaster, have landed rights in Australia to the upcoming Netball World Cup, which will take place in Cape Town, South Africa