TEAM Marketing

Incumbents Team Marketing and Relevent Sports Group are the two agencies still vying to sell Uefa club competition rights from 2027-28 following recent presentations, SportBusiness understands

T/Squared, the agency set up by the Team Marketing group to house new business, is to broker global media rights deals for the Davis Cup and Billie Jean King Cup in a four-year deal, SportBusiness understands.

BeIN Media Group has renewed its exclusive rights to Uefa club competitions in the Middle East and North Africa for around the same fee as its previous agreement.

Competition for the Champions League pushed up the value of Uefa club competition rights in Romania in deals with Digi Sport and Prima Sport.

BeIN Sports secured Uefa club competition rights in all its active Asian markets at a slight decrease on its previous deal, despite the addition of Indonesia in the new agreement.

At least five top-tier sports marketing agencies are vying for the chance to sell Uefa Champions League commercial rights from 2027-28 onward, after the deadline for bids passed this morning.

The Uefa Champions League final is likely to remain on free-to-air television in Spain for another three seasons after Team Marketing initiated a sales process, SportBusiness understands

Extensive and exclusive Uefa club competition coverage in the Middle East and North Africa is set to remain on beIN Sports for the next three seasons, SportBusiness understands.

Caliente TV has picked up Uefa Champions League rights in Mexico, a package originally headed for Paramount Global before its Latin American retreat gathered pace.

Caribbean Premier Sports Limited has secured exclusive rights across the region to Uefa club competitions, meaning extensive coverage across the Rush Sports channels plus partner channels Flow Sports and SportsMax.

DAZN has secured exclusive rights to Uefa club competitions in New Zealand, sparking the potential for a return of competition for sports media rights in the market.

Wowow retained exclusive media rights to Uefa club competitions in Japan from 2024-25 to 2026-27 after agreeing to pay a hefty increase in direct negotiations without a tender process.

The Uefa Champions League will continue to get a weekly free-to-air window in Greece, after commercial broadcaster Mega TV sub-licensed a package of rights from pay-television's Cosmote TV

Megogo, the over-the-top streaming platform, has retained exclusive rights in Ukraine to all Uefa club competitions in the new three-year cycle

BeIN Sports is close to finalising a deal that would see it hold Uefa club competition rights in all its active Asian markets, SportBusiness understands

Uefa has opted to canvass the agency market again for global commercial rights sales to its flagship club competitions in a request for proposal process inviting bids over three or six seasons.

Highlight Communications, the parent company of the Team Marketing agency, has been delivered a boost with the removal of major investor Alexander Studhalter from the US Office of Foreign Assets sanctions…

Uefa and its appointed Team Marketing agency have gone to market with European club competition media rights in New Zealand, a tough sales territory given the demise of former rights-holder Spark Sport.