Mixed Martial Arts
Cage Warriors plans European expansion to diversify revenues
UK mixed martial arts promotion Cage Warriors is aiming to become a pan-European operation by the end of 2019, as it looks to diversify its income in the face of uncertainty over the future of its most important rights deal.
UFC strikes PPV partnership with Amazon
E-commerce and media company Amazon has furthered its reach in the sports market by agreeing a partnership with mixed martial arts promotion the Ultimate Fighting Championship.
UFC pairs up with Polsat to take on local rival in Polish market
The Ultimate Fighting Championship’s new deal in Poland is aimed at elevating its brand in the country, which has long been dominated by local promotion KSW.
Fox Sports Asia partners with Super Fight League
Pay-television broadcaster Fox Sports Asia has acquired rights for the Super Fight League mixed martial arts series.
Professional Fighters League secures deals with NBC Sports, Facebook
The Professional Fighters League mixed martial arts promotion has agreed rights deals with the NBC Sports Group division of US media company NBCUniversal and social media platform Facebook.
Polsat lands exclusive UFC rights
Polish commercial and pay-television broadcaster Polsat has signed a three-year deal for exclusive rights to mixed martial arts promotion the Ultimate Fighting Championship.
One Championship lands Indonesian rights deal
The Asia-focused One Championship mixed martial arts series has agreed a rights deal with Indonesian free-to-air broadcaster SCTV.
One Championship secures Twitter streaming platform
The One Championship mixed martial arts series has agreed a streaming deal with social media platform Twitter.
DSport picks up Bellator rights
Indian pay-television broadcaster DSport has acquired rights to the Bellator mixed martial arts series.
Fight Network picks up UFC rights in Italy
International combat sports channel Fight Network has acquired rights in Italy for the Ultimate Fighting Championship mixed martial arts series.
Viacom brings Bellator to Paramount Channel in Asia
Viacom International Media Networks has acquired rights across multiple markets in Asia to the Bellator mixed martial arts promotion.
MTV enters Indian sports rights market with Super Fight League deal
Youth orientated television channel MTV has made its first major move into the Indian sports media market by acquiring exclusive broadcast and digital rights to mixed martial arts promotion Super Fight League.
ITV pens first MMA rights deal with BAMMA
UK commercial broadcaster ITV has agreed a rights deal with the BAMMA mixed martial arts fight series.
IMMAF commences search to boost global reach
The International Mixed Martial Arts Federation hopes to boost its reach across continental markets after launching a process to secure broadcast and sponsorship partners for the 2018-19 period.
Deutsche Telekom opens up to combat sport coverage
The television service operated by German telecommunications company Deutsche Telekom has moved into combat sports coverage through a partnership with 7Sports, the sports business division of media group ProSiebenSat.1.
UFC open to digital-led approach for next rights deal, says White
Ultimate Fighting Championship president Dana White has admitted that the mixed martial arts promotion’s next rights deal could focus more on an agreement with a digital platform rather than a television broadcaster.
Extreme Fighting Championship signs global distribution partnership
African mixed martial arts promotion the Extreme Fighting Championship has appointed television content group Inverleigh as its exclusive worldwide rights distribution partner.
UFC set to take US rights to open market
The Ultimate Fighting Championship is set to take its US broadcast rights to the open market after an exclusive negotiating period expired with current partner, pay-television broadcaster Fox Sports.