TV RIGHTS CLIPS 1: Football: Serie A, Champions League, Danish league and more

Football: Italy’s top football league, Lega Serie A, sold its domestic live rights for three seasons from 2012-13 for €829m ($1.136bn) per year. Satellite pay-television platform Sky Italia is paying an average of €561m per season – €14m lower per season than the current two-year deal – while digital-terrestrial pay-television service Mediaset Premium committed to an average of €268m per year, an increase of over €50m per season. Sky retained rights to all 20 Serie A teams, while Mediaset’s deal covered 12 teams, with the first pick of 10.

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