Balkans

Football
Media

Helbiz Media, a division of US micro-mobility company Helbiz, has agreed a content deal with Facebook for Serie B, the second tier of domestic club football
Multiple Sports
Finance & Law

Media group Central European Media Enterprises has grown its presence in southern Europe and broken into a new Balkan market with an agreement to acquire RTL Croatia
Football

Increased fees across Central and Eastern Europe helped Infront make a tidy profit on its international rights deal with the Italian Serie A.
Football

Uefa’s national-team tournament rights tender across the Balkans is coming to a close after a process dominated by strong competition between United Media, Telekom Srbija and public broadcasters.
Football
Media

The German Football Federation (DFB) has signed a quartet of four-season media rights deals in Europe for its DFB-Pokal club cup competition, while also signing shorter-term deals in an array of other…
Football

LaLiga has secured modest increases in its latest deals across Bulgaria, the Czech Republic and Slovakia but it saw its value drop in Romania after a protracted bidding process.
Football
Media

Bulgarian public-service broadcaster BNT and United Media-controlled pay-television network Nova will both broadcast the 2022 Fifa World Cup, it has been announced
Football
Media

BeIN Media Group has secured a monstrous increase for Ligue 1 rights in the Balkans for the next three seasons in one of the most lucrative deals for the league in Europe.
Football
Media

United Media has paid a strong increase to take LaLiga rights in Greece from rival pay-television broadcaster Cosmote, acquiring the rights from agency Kosmos.
Football
Media

United Media’s pay-television broadcaster Sportklub has acquired exclusive media rights in the Balkans for the next two editions of the Africa Cup of Nations, as well as the knockout phases of the TotalEnergies C…
Basketball

United Media is paying increases in multiple territories for rights to events hosted by Fiba, world basketball’s governing body, in a pan-regional deal covering the Balkans, Greece, Cyprus and Bulgaria.
Football

United Media’s new deal for English Premier League rights will dramatically increase the league’s value in Greece over the next six seasons, while a new deal in Bulgaria has produced a more modest uplift.
Football

The CAA Eleven agency has initiated the rights sales process in the Balkan countries for Uefa national team rights between 2022 and 2028
Football

Fevered competition between Telekom Srbija and United Media Group has produced one of the biggest cycle-on-cycle increases in the history of the sports media rights business.
Football

Increase in value driven by Telekom Austria’s push to keep the Uefa Champions League under its umbrella, while adding Uefa’s other two competitions.
Boxing

The Protocol Sports Marketing agency has been appointed as the exclusive media rights distributor for the International Boxing Association’s (Aiba) Men’s Boxing World Championships, which take place in …
Football

Infront has secured a monstrous increase for Italian Serie A rights in the Balkans, leveraging fierce competition and its European Handball Federation joint-venture deal with DAZN.
NFL

Bulgarian pay-television broadcaster A1 has acquired rights to show NFL games for the first time in the country, further strengthening its US sports portfolio