Belgium

Latest Features

Eleven needed to retain LaLiga rights in Belgium to strengthen its position in carriage negotiations next year.

The NBA has avoided a severe decrease in fee for its rights in Belgium despite an absence of competition, renewing with Eleven Sports Network for the 2020-23 cycle at a slight reduction compared to the previous cycle.

International media group Discovery streamlined its portfolio of Wimbledon rights in its latest multi-territory European deal to align with its ATP Tour holdings across the continent.

Belgian Pro League clubs will be able to exploit near-live clips on their own digital subscription platforms in the next rights cycle: the first time European clubs have been able to do so without long hold-back periods.

The differing treatment of media operators in the latest Belgian Pro League domestic rights tender is justifiable as a way of increasing competition, according to the country’s competition authority.

Subscription broadcaster Eleven has retained rights to mixed martial arts’ Ultimate Fighting Championship in a ‘multi-year’ agreement. T

Belgian telecoms operator Proximus will continue to be able to show all matches from the Uefa Champions League during the 2021-24 cycle after being awarded the pay-television rights across the country

Commercial broadcaster RTL has retained free-to-air rights in Belgium to the Uefa Champions League for the forthcoming 2021-24 cycle

Subscription broadcaster Eleven Sports has finalised its extension of rights in Belgium to Spanish football’s LaLiga until the end of the 2025-26 season.

Features

RTBF’s Olympic sublicensing deal with US media group Discovery was delayed by the Belgian broadcaster’s determination not to exceed the amount it committed to the European Broadcasting Union’s failed attempt to acquire the property, SportBusiness Media understands.

Reduced competition in Belgium has led to a decrease in the value of English Premier League rights from 2019-20, with incumbent pay-television broadcaster Telenet renewing its deal

Sports broadcaster Eurosport has had its grip on MotoGP rights across Europe weakened in recent times, despite its renewal of rights in the Netherlands.

Pay-television broadcaster Eleven Sports bolstered its Belgian sports portfolio last month, buying rights to Italy’s Serie A and Germany’s Bundesliga ahead of carriage negotiations.

Competition between sports-rights agencies has helped Spain’s LaLiga grow the value of its media rights in several new deals across Europe.

Uefa increased the value of Champions League media rights in Belgium by about 31 per cent last month, while the Europa League grew in value by about 19 per cent.

The MP & Silva agency is set to earn a small profit on its deal for Belgium’s top-tier Pro League, with its most lucrative broadcast deals now in place.

Belgium’s three leading pay-television operators are considering a legal challenge to the Pro League’s domestic tender process on the grounds it discriminates against them and may be anti-competitive.

Uefa took advantage of strong broadcaster interest in Belgium, driven by the success of the national team, to secure an increase in the value of its national team rights package last month.

The MP & Silva agency will invite offers for domestic rights to Belgium’s top-tier Pro League in mid- to late-January 2017, TV Sports Markets understands.

DB Video will extend its contract for media rights to Belgium’s top-tier basketball league for a further season despite losing money on the current deal, TV Sports Markets understands.

Formula One Management this month extended a deal with Telenet for Flemish-language rights in Belgium, earning a decent rights-fee increase.

Introducing a professional format from 2016-17 and reducing its number of clubs has helped the Belgian second-tier football league more than double the value of its media rights.

Mike Kiernan, analyst for SportBusiness Intelligence, examines television audiences for the 2015 Tour de France

Uefa is set to secure a decent increase in total rights fees for its Champions League and Europa League club competitions in the Greek market.

Global channel syndicator Fox International Channels is no longer planning to launch its sports channels in Belgium, TV Sports Markets understands.

Mike Kiernan, Analyst for SportBusiness Intelligence, looks at audiences in key European markets for the 2014 Tour de France

The MP & Silva agency agreed deals for highlights and clips rights to the Belgian Pro League late last month, taking it towards breakeven on the  property.

MP & Silva needs new buyers to emerge for Belgian league rights