South Korea
KBO League boosts revenues through CJ ENM digital play
The Korean Baseball Organisation will receive a 30-per-cent increase in domestic rights fees for its top-tier league after media group CJ ENM secured exclusive streaming rights at a strong uplift.
CJ ENM acquires KBO League digital rights to 2026
Media group CJ ENM has secured exclusive streaming rights to the top-tier league of the Korean Baseball Organisation from 2024 to 2026, marking the first time the property has gone behind a streaming paywall in South Korea.
Team takes Uefa club competition rights to market in raft of Asian territories
Team Marketing has gone to market simultaneously with Uefa club competition broadcast rights in 13 different Asian countries and territories as it begins to wrap up the 2024-27 sales cycle
CJ ENM renews Australian Open at sharp uplift
South Korean media group CJ ENM has agreed to a three-fold increase in its fee to renew rights to the Australian Open for a further three years, from 2025 to 2027.
EXCLUSIVE: CJ ENM renews Australian Open rights to 2027
South Korean media group CJ ENM has renewed its rights to the Australian Open for a further three years, from 2025 to 2027, SportBusiness understands
Fifa issues ITTs in South Korea for men’s and women’s World Cups
Fifa has today (Wednesday) launched the tender process in South Korea for media rights to the men's World Cup in 2026 and the Women's World Cup in 2027
Coupang agrees big increase to land Bundesliga rights in South Korea
South Korean e-commerce company Coupang secured exclusive rights to the German Bundesliga in South Korea, from 2024-25 to 2028-29, after outbidding the competition.
Coupang takes Bundesliga rights off CJ ENM in South Korea
South Korean e-commerce company Coupang has secured exclusive rights to the German Bundesliga in South Korea, from 2024-25 to 2028-29, SportBusiness understands
Coupang deal shows F1 has room to grow in South Korea
South Korean e-commerce company Coupang secured exclusive streaming rights in South Korea to Formula 1 at a fee which shows the motor-racing series still has plenty of room to grow in the market.
Coupang pays big uplift to take AFC rights from 2025-28
South Korean e-commerce company Coupang secured exclusive Asian Football Confederation rights from 2025 to 2028 after agreeing to pay a significant uplift.
Sportradar gives K League TV a face-lift, to net sponsors in renewed pact
The Korea Professional Football League and sports data and betting services company Sportradar have renewed their wide-ranging global media and betting rights deal for another four years, with sponsorship…
DAZN acquires DTM, GT Masters rights in eight markets
Multi-platform subscription broadcaster DAZN has acquired rights to the Deutsche Tourenwagen Masters, GT Masters and GT4 Germany touring cars series in eight markets
UFC’s Asian talent pathway could bring coveted commercial growth
The UFC's senior vice president in Asia, Kevin Chang, needs more local talent to fuel commercial growth in Asia. That's why his promotion is doing the job itself.
Coupang nets exclusive AFC rights in Korea
South Korean e-commerce company Coupang has secured exclusive rights to all Asian Football Confederation (AFC) properties from 2025 to 2028
Coupang Play furthers F1 association, Fuji TV retains rights
South Korean streaming platform Coupang Play has secured a long-term association with Formula 1 by agreeing a rights deal with the motor racing championship
AFF Championship value up in Vietnam as on-pitch success fuels interest
A ‘golden generation’ of men’s footballers have helped make Vietnam the most valuable market for Asean Football Federation Championship rights for the second tournament in succession.
Premier Sports renews NRL rights in Asia
Pay broadcaster Premier Sports Asia has acquired exclusive live rights in more than 20 markets in Asia for Australia's National Rugby League in a five-year deal from 2023 to 2027
PFL extends with Korean rights-holder IB Sports, targets Seoul event
US-based mixed martial arts promotion the Professional Fighters League has agreed a two-year renewal of its deal with South Korean rights-holder, media group IB Sports, as it plans to stage an event in…