South Korea

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The emergence of a ‘digital consortium’ to rival the long-standing Korea Pool of free-to-air broadcasters led the Korea Baseball Organisation to record-breaking rights income for its new cycle in the most recently concluded deals. But local industry experts see the digital consortium (DC) deal as a one-off and do not expect it to become a major player in the sports media-rights market.

The Korea Football Association is finalising a deal with pay-television broadcaster JTBC for domestic K-League media rights for the 2020-23 cycle, but men’s senior national-team matches remain on the market after a lacklustre response to a tender held in January.

CJ ENM’s step back into sport after a near-decade-long hiatus was not enough to save DDMC Fortis from a fee decline in its sale of Asian Football Confederation rights in South Korea for the 2021-24 cycle.

Korea’s K-League and the Korean Football Association have pooled their media rights, but an initial tender attracted no firm bids, forcing the rights-holders to extend the deadline and change the tender’s terms to allow consortia to participate.

South Korean pay-television broadcaster JTBC’s recent acquisition of Olympics Games rights has jolted the country’s sluggish sports media rights market and delivered an unexpectedly strong fee increase for the International Olympic Committee.

The Korea Baseball Organization has launched a tender for the distribution of its media rights in territories outside Korea, covering the 2020 to 2023 seasons

The K-League, Korea's professional football league, has opened a media facility that will be the central hub for the production of its live matches and other content

The Korea Baseball Organisation has agreed a domestic media rights deal with the country's three main free-to-air broadcasters worth KRW54bn ($45m) per season for the four seasons from 2020 to 2023, according…

Media group CJ ENM has acquired the rights in South Korea for Asian Football Confederation properties in the 2021-24 cycle, in a deal brokered by the DDMC Fortis agency

Features

South Korea can be added to the list of Asian markets where English Premier League rights have fallen in value in the 2019-20 to 2021-22 cycle, SportBusiness Media has learned.

The Infront agency has already exceeded its guarantee to Fifa for rights to the 2018 and 2022 World Cups across Asia with rights to the 2022 tournament still to sell in all but its most-valuable market, China, TV Sports Markets understands.

Asian Football Confederation rights have increased in value by 86 per cent in South Korea after cable-television broadcaster JTBC outbid the country’s free-to-air cartel.

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Skynet pays a high price to keep Forever at arm's length

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MP & Silva hit a home run in Korea with big increase

This week’s BBC deal for the rights to four editions of the Olympic Games has taken the International Olympic Committee to $1.0

ESS adds Sri Lanka Premier League to boost reach of Star Cricket channel

Serie A values up by a quarter in Asia

How ESS will become more aggressive under News Corp; Difficult marriage from day one

IMG Media helps US Open land 50 per cent increase in Asian rights

FA set for small increase in Asia with new MP & Silva deal