7Sports ups interest in DOSB New Media

7Sports, the sports business division of German commercial broadcaster ProSiebenSat.1 Group, has increased its stake in the DOSB New Media division of the German Olympic Sports Confederation.

7Sports has acquired a further 10-per-cent interest in DOSB New Media, which operates online streaming service, Sportdeutschland.TV, raising its stake to 67.5 per cent.

The InfoSat.de website said 7Sports acquired the shares from consulting firm GSC, which had held a 15-per-cent interest with GIP Media Productions. The latter’s remaining five-per-cent stake will now go to Björn Beinhauer, managing director of DOSB New Media.

The DOSB will retain its 27.5-per-cent stake in the business.