Germany
Features
Uefa raises lower-tier club rights income more than 40% in German RTL deal
Uefa has increased the value of its lower-tier club competition media rights in Germany by over 40 per cent through commercial broadcaster RTL’s acquisition of exclusive, multi-platform rights to the Europa League and newly created Europa Conference League.
Uefa secures massive Champions League hike in Germany as broadcaster battle heats up
Uefa has increased the value of Champions League rights in Germany by nearly 70 per cent in the 2021-24 cycle, driven by an intense broadcaster battle in which DAZN ousted Sky Deutschland and Amazon made another foray into premium football.
Uefa set to agree record deal with Deutsche Telekom for Euro 2024
Uefa is close to completing a record-breaking deal for rights to the 2024 European Championship with Deutsche Telekom, in what would be the largest fee ever received by Uefa for European Championship rights in a single market.
NFL eyes further brand boost with ProSiebenSat.1 FTA renewal in DACH
The NFL renewed its free-to-air deal in DACH with German media group ProSiebenSat.1 without going to market as it looks to grow further in the region, having been impressed with the broadcaster’s ability to build the league’s brand and audience.
DAZN positions itself for domestic tender with Bundesliga sublicense deal
Streaming service DAZN’s two-season Bundesliga sublicensing deal with US media group Discovery has strengthened its position in Germany and Austria ahead of the league’s upcoming domestic tender.
Sky Deutschland solidifies golf dominance in DACH with PGA, Open deals
Pay-television broadcaster Sky Deutschland has raised its annual outlay on two of golf’s majors, the PGA Championship and Open Championship, by almost half to secure its dominance over the sport in the DACH region against the threat of US media group Discovery.
ARD shifts to three-year Tour de France renewal as doping-related ‘test period’ ends
Public-service broadcaster ARD’s three-year renewal of its Tour de France rights deal in Germany reflects its renewed commitment to the Tour following earlier concerns over doping. It follows two two-year deals which the broadcaster considered a test period.
DAZN attempts to bolster summer portfolio with motorsports deals
OTT streaming service DAZN’s acquisition of rights to World Rally Championship, MotoGP and IndyCar in Germany, Austria and Switzerland is part of its plan to avoid customer churn and bolster content in the summer months when its football coverage breaks.
Sky Deutschland listens to the demand of subscribers: bring back Formula One
Pay-television broadcaster Sky Deutschland has brought back the Formula One motor racing championship to its platform in Germany, Austria and Switzerland after a one-year absence that caused a customer…
Free report | German media-rights market has grown by 33 per cent since 2014
In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape in Germany, Austria and Switzerland.
Germany market report, 2019
In the latest interactive monthly data report, SportBusiness Media analyses the media-rights landscape in Germany, Austria and Switzerland.
ATP earn large increase as Sky fights off rivals in Germany, Austria and Switzerland
The value of ATP Tour tennis rights in Germany, Austria and Switzerland has once again dramatically increased amid intense competition for a year-round competition with a growing domestic interest
Fierce competition drives increase in Wimbledon rights in Germany, Austria and Switzerland
The value of Wimbledon rights in the DACH region will increase significantly in the next cycle after incumbent rights-holder Sky Deutschland faced down strong competition to retain them
Premier League earns big increase for rights in the DACH region
Sky Deutschland to pay about €22m per season for Premier League rights, 2019-2022
This is about 70 per cent more than the €13m per season DAZN pays from 2016-2019
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European Tour strikes new Sky deals as wide-ranging Discovery agreement draws near
The European Tour agreed new deals with Sky in the UK and Ireland as well as in Germany, Austria and Switzerland last month, as a multi-territory agreement with Discovery nears completion.
IMG earns huge UFC fee increase from German market
DAZN has acquired exclusive Ultimate Fighting Championship rights in Germany and Austria, more than doubling the previous value of the rights.
OTT service DAZN will pay just under $2m (€1.7
Eurosport’s hold on MotoGP rights across Europe weakens
Sports broadcaster Eurosport has had its grip on MotoGP rights across Europe weakened in recent times, despite its renewal of rights in the Netherlands.
DAZN closing in on third-party Uefa rights in DACH region
DAZN to pay about €3m per season for third-party Uefa national-team rights, 2018-19 to 2021-22
Deal will cover Germany, Austria and Switzerland; coverage also agreed with ORF and AZ Medien
DAZN pays up to keep hold of Serie A in Germany and Austria
Perform-owned OTT service DAZN has paid an increase of close to 70 per cent to retain its hold on rights to Italy’s Serie A in Germany and Austria.
Ligue 1 rights sold but Serie A still without a home in Germany
Serie A rights remain unsold in Germany and Austria with new season fast approaching
DAZN renews Ligue 1 for just over €500,000 per season, up from €300,000 per season
In
ARD/ZDF recoup some of their Fifa outlay via sublicensing deals
German public-service broadcasters ARD and ZDF recouped more than €3m ($3.5m) from various sublicensing deals for 2018 Fifa World Cup rights in the country.
New Wimbledon deal imminent for German and Austrian markets
The All England Lawn Tennis Club has agreed a deal in principle for rights to the Wimbledon grand slam in Germany and Austria, TV Sports Markets understands.
Euroleague extends in Spain, deal in Germany to follow
Euroleague Ventures – the joint venture between Euroleague Basketball and the IMG agency – has agreed a one-season extension to its deal with telco Telefónica in Spain and is close to a new deal in Germany.
Deutsche Telekom locks down BBL rights for five more seasons
German telco Deutsche Telekom has renewed its rights to the Basketball Bundesliga (BBL) at a slight uplift, locking down the rights for another five seasons.