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Alliance Advertising secures UK rights for Sri Lanka Cricket to 2023

(Photo by ISHARA S. KODIKARA/AFP via Getty Images)

Alliance Advertising & Marketing, the media buying and advertising agency, has secured exclusive linear broadcast rights in the UK to Sri Lanka Cricket events until the end of the Future Tours Programme in 2023.

Sri Lanka's final scheduled series for the cycle is a home tri-series with South Africa and Ireland in January and February 2023.

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