BCCI to decide this week on global rights strategy

The marketing committee of the Board of Control for Cricket in India will meet this Wednesday, March 7, to decide how to package its worldwide rights for domestic and international cricket in the 2012-13 season, according to the Times of India newspaper.

“The marketing committee meeting has been fixed for March 7 and all matters, including broadcast and internet rights, will come up for discussion,” a BCCI source said.

The rights include all India national team Test, one-day international and Twenty20 matches held in the country, as well as some domestic tournaments.

In December, the governing body cancelled its previous worldwide rights deal with the Nimbus Communications agency. The four-year agreement was scheduled to run from 2010 to 2014, but the board curtailed the deal after accusing Nimbus of failing to pay rights fees on time.