The reach of beIN Media Group’s pay-television channel beIN Sports has been enhanced in Spain through a new carriage agreement with telecommunications company Vodafone.
Under the deal, brokered by the Mediapro agency, beIN Sports will be available to subscribers of Vodafone TV.
BeIN Sports launched in Spain on August 1, with the channel, which is already available through Telefonica’s Movistar TV, being distributed by Mediapro to pay-television operators.
Vodafone TV customers will now have access to football content including the Uefa Champions League and Europa League, English Premier League, Italian Serie A and French Ligue 1.
Mediapro said it is continuing negotiations with other pay-television operators.