Racecourse Media Group, the media and data rights holding company for 34 British racecourses, has agreed a three-year deal for the HBA Media agency to market and distribute its portfolio of British and Irish racing content to international broadcasters.
The new arrangement means HBA, working closely with RMG, will distribute global rights to events such as the Grand National Festival, Derby Festival, ‘Glorious Goodwood’ Festival, Ebor Festival, Irish Champions Weekend and British Champions Day. RMG’s international showpiece events – the Dubai World Cup Carnival and the Bahrain International Trophy – are also among the portfolio.
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