![Champions England celebrate after winning the ICC Men's T20 World Cup (Photo by Isuru Sameera/Gallo Images/Getty Images)](https://uploads-sportbusiness.imgix.net/uploads/sites/2/2022/12/GettyImages-1244742349.jpg?auto=compress,format&crop=faces,entropy,edges&fit=crop&w=620&h=414)
The International Cricket Council has revealed that the recent Men’s T20 World Cup in Australia generated a record 6.58 billion video views across all platforms, with broadcast viewing hours on digital platforms up by 59 per cent on the 2021 tournament.
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