IMG-ASO in joint bid for Euro

The other agency bidders are Sportfive, Infront Sports and Media and Ufa Sports. The European Broadcasting Union is also understood to have made a bid for a package of smaller European countries as it looks to bounce back from the loss of Olympic rights late last year.

Uefa is also thought to have received a handful of bids from individual broadcasters, including German public-service broadcaster ARD/ZDF and Spanish commercial channel Telecinco.

For more details see the next issue of TV Sports Markets.