FOX’s over-the-air coverage of Saturday’s MLS Cup between Atlanta and Portland netted an average of 1.5 million viewers earning a 1.2 Nielsen rating. This made the match the most-watched MLS Cup Final since 2002, when the game was broadcast on ABC. The match also earned a 10 per cent bump from the last broadcast on Fox – two years ago when Seattle defeated Toronto.
The top-metered Nielsen rating markets for MLS Cup ratings were Atlanta (11.5) and Portland (7.3). The next three top markets were Milwaukee (2.2), West Palm Beach (1.9) and Austin (1.5).